Epz New Conceptual Selling Download Ebook PDF Epub Online

Author : Parameswaran
Publisher : Tata McGraw-Hill Education
Release :
Page :
Category :
ISBN 13 : 9780070223943
Description :


Brand Building Advertising wades through this complexity and shares with the practitioners some of the success stories of FCB-ULKA advertising agency, that put some companies and products on the brand map. Written in a user friendly style, the book highlights the concept and dwells on the process of genesis of a brand, where it emerges from the shadows of anonymity into limelight of brand equity. The concepts and cases have been described in 6 sections, including fundamentals to: Making advertising work Making consumer product advertising work Making consumer durable advertising work Making business-to-business advertising work


Author : Naomi Klein
Publisher : Macmillan
Release : 2000-01-15
Page : 490
Category : Business & Economics
ISBN 13 : 9780312203436
Description :


An analysis of the invasion of our personal lives by logo-promoting, powerful corporations combines muckraking journalism with contemporary memoir to discuss current consumer culture


Author : Dorsati Madani
Publisher : World Bank Publications
Release : 1999
Page : 107
Category : Apertura economica
ISBN 13 :
Description :


As instruments for encouraging economic development, export processing zones have only limited usefulness. A better policy choice is general liberalization of a country's economy.


Author : David Greenaway
Publisher :
Release : 1988
Page : 211
Category : Comercio
ISBN 13 :
Description :



Author : Tony Heron
Publisher : Routledge
Release : 2017-07-05
Page : 166
Category : Political Science
ISBN 13 : 1351885049
Description :


This informative book brings a fresh perspective to the continuing debate about globalization and regionalization in the global political economy and the ways in which state policy, in both developed and developing countries, shapes the patterns of economic integration and competitiveness among participating countries and firms. Focusing on the United States and the Caribbean, the book traces the advent and subsequent growth of production sharing between outsourcing textile, apparel firms and assembly operations located in specially designated export processing zones. This case study allows a number of broad conclusions to be reached regarding the political economy of production sharing that will inform the work of those in the fields of international and comparative political economy, development studies and business and management.


Author : Mark Bevir
Publisher : SAGE
Release : 2008-12-18
Page : 232
Category : Political Science
ISBN 13 : 144620233X
Description :


'A comprehensive, multidisciplinary examination of the concepts embodied in governance and their wide-ranging applications and implications. An important read and reference for students and academics in the social sciences, particularly those engaged in public policy studies' - Professor Carolyn J. Heinrich, University of Wisconsin-Madison 'An authoritative short survey for which students and teachers alike will be profoundly grateful' - Professor Rod Rhodes, University of Tasmania and Australian National University 'Students of governance will welcome this book given the explosion of literature in the field. It provides a quick guide to key concepts and ideas but does so with considerable originality. We are offered not just a review of well-established positions but a distinctive take on the governance debate' - Gerry Stoker, Professor of Governance, University of Southampton The language of governance has risen to prominence in the last 20 years as a way of describing and explaining changes in the nature and role of the state, but the concepts involved can be confusing as they are often new and come from diverse disciplinary and theoretical settings. Key Concepts in Governance provides a clear introduction to the technical concepts and policies of contemporary governance through short definitional essays. Each entry features: " a snapshot definition of the concept " a contextualization of the concept " an overview of relevant debates " a guide to further reading. The book also includes a substantial introductory chapter which gives an overview of governance studies as a whole, orientating and guiding the reader around the issues that the concepts address. Highly readable, with clear cross-referencing, this is an ideal book for students on introductory courses and an indispensable resource for anyone interested in governance.


Author : International Institute for Environment & Development
Publisher : IIED
Release : 2002
Page : 304
Category :
ISBN 13 : 9781843692232
Description :



Author : P. A. S. Dahanayake
Publisher :
Release : 1985
Page : 161
Category : Economic development
ISBN 13 :
Description :



Author : Suresh D. Tendulkar
Arup Mitra
Publisher : Academic Foundation
Release : 2006
Page : 637
Category : Business & Economics
ISBN 13 : 9788171884889
Description :


Comprising contributions from 30 scholars, this collection of papers evaluates Indian industrialization in the context of recent market-enhancing and trade-liberalizing reforms. Tracing shifts in Indian industrial policy since the country gained its independence, this study throws light on the various facets of the remarkable transformation of the Indian economy due to industrialization.


Author :
Publisher :
Release : 1988
Page : 82
Category : Export processing zones
ISBN 13 :
Description :



Author : Commerce Dept. (U.S.)
Publisher : Government Printing Office
Release : 2012-10-25
Page : 170
Category : Business & Economics
ISBN 13 : 0160910358
Description :


Less than one percent of all U.S. businesses export, and of those that do, 56 percent sell to only one market. Business owners who do not export tell researchers that the reason for not exporting is that they are not confident choosing the best markets for their products and services, and that they are wary of risk. Free Trade Agreements: 20 Ways to Grow Your Business takes the mystery out of exporting by analyzing opportunities in country markets where the U.S. government has negotiated preferential access for U.S. companies. The book provides detailed information on best prospects, insights on the economic and political situation, tips on business culture, and free and low-cost assistance for entering each market. The book also describes how dramatically trade has grown as a result of the free trade agreements. Also included are case studies of smaller U.S. companies that have succeeded by targeting this group of countries which includes Canada and Mexico. Furthermore, new agreement partners, including Peru, South Korea, and Colombia, are explored. Written in plain language and illustrated with graphs and tables, this resource is the long-awaited handbook for entering and succeeding in new markets. Related products: Export/Import product collection can be found here:https://bookstore.gpo.gov/catalog/business-finance/exporting-foreign-tra... Other products by the U.S. Department of Commerce, International Trade Administration can be found here: https://bookstore.gpo.gov/agency/271


Author :
Publisher :
Release : 2000
Page :
Category : Middle East
ISBN 13 :
Description :



Author : Hester Eisenstein
Publisher : Routledge
Release : 2015-12-03
Page : 310
Category : Social Science
ISBN 13 : 1317259580
Description :


In a pioneering reinterpretation of the role of mainstream feminism, Eisenstein shows how the ruling elites of developed countries utilize women's labor and the ideas of women's liberation and empowerment to maintain their economic and political power, both at home and abroad. Her explorations range from the abolition of "welfare as we know it" and the ending of the family wage in the United States to the creation of export-processing zones in the global South that depend on women's "nimble fingers"; and from the championing of microcredit as a path to women's empowerment in the global South to the claim of women's presumed liberation in the West as an ideological weapon in the war on terrorism. Eisenstein challenges activists and intellectuals to recognize that international feminism is at a fateful crossroads, and argues that it is crucial for feminists to throw in their lot with the progressive forces that are seeking alternatives to globalized corporate capitalism.


Author : Flagstaff Institute
Publisher :
Release : 2000
Page :
Category : Commerce
ISBN 13 :
Description :



Author : Gilbert Elizabeth
Publisher :
Release : 2013-01-01
Page :
Category :
ISBN 13 : 9781408844489
Description :



Author : Donald C. Wood
Publisher : Emerald Group Publishing
Release : 2014-09-05
Page : 440
Category : Social Science
ISBN 13 : 1784410551
Description :


This volume is divided into four main sections, these focus on: commodities and their social meanings; anthropological investigation of business systems and practices; the economic importance of productive land in culture and society; and a showcase of new research on the economic anthropology of Latin America.


Author : Georgia Warnke
Publisher : John Wiley & Sons
Release : 2013-05-08
Page : 218
Category : Philosophy
ISBN 13 : 074566900X
Description :


Hans-Georg Gadamer is one of the leading philosophers in the world today. His philosophical hermeneutics has had a major impact in a wide range of disciplines, including the social sciences, literary criticism, theology and jurisprudence. Truth and Method, his major work, is widely recognised to be one of the great classics of twentieth-century thought. In this book Georgia Warnke provides a clear and systematic exposition of Gadamer's work, as well as a balanced and thoughtful assessment of his views. Warnke gives particular attention to the ways in which Gadamer's work has been taken up and criticised by literary critics, social theorists and philosophers, such as Hirsch, Habermas and Rorty. She thus provides an introduction to Gadamer which demonstrates the relevance of his work to current debates in a variety of disciplines. This book will be invaluable to students and specialists throughout the humanities and social sciences, as well as to anyone who is interested in the most important developments in contemporary thought.


Author : Jeffrey D. Sachs
Publisher : Penguin
Release : 2006-02-28
Page : 448
Category : Business & Economics
ISBN 13 : 1101643285
Description :


The landmark exploration of economic prosperity and how the world can escape from extreme poverty for the world's poorest citizens, from one of the world's most renowned economists Hailed by Time as one of the world's hundred most influential people, Jeffrey D. Sachs is renowned for his work around the globe advising economies in crisis. Now a classic of its genre, The End of Poverty distills more than thirty years of experience to offer a uniquely informed vision of the steps that can transform impoverished countries into prosperous ones. Marrying vivid storytelling with rigorous analysis, Sachs lays out a clear conceptual map of the world economy. Explaining his own work in Bolivia, Russia, India, China, and Africa, he offers an integrated set of solutions to the interwoven economic, political, environmental, and social problems that challenge the world's poorest countries. Ten years after its initial publication, The End of Poverty remains an indispensible and influential work. In this 10th anniversary edition, Sachs presents an extensive new foreword assessing the progress of the past decade, the work that remains to be done, and how each of us can help. He also looks ahead across the next fifteen years to 2030, the United Nations' target date for ending extreme poverty, offering new insights and recommendations.


Author : Ilo
Centre on Transnational Corporations (United Nations)
Publisher : International Labour Organisation
Release : 1988
Page : 169
Category : Business & Economics
ISBN 13 :
Description :


One of the most remarkable structural changes which took place in the world economy in the 1970s and the first half of the 1980s is undoubtedly the growth of export processing zones (EPZs) in the developing countries and areas: employment in these zones grew from around 50,000 in 1970 to over 1.3 million by 1986. Judging from the current plans for new EPZs in over a dozen countries and the expansion plans for existing zones, it would seem that employment in EPZs could continue to grow rapidly in the next few years. The phenomenon of EPZs and the role of multinational enterprises in them have been the subject of heated debate. This monograph sheds light on the multinationals' contribution to employment generation, export earnings, technology transfer and the development of linkages with the local economy. These are measured against the initial cost of the incentive package for establishing and maintaining the zones. Questions related to working conditions and labour relations are also highlighted. The book confronts a number of widely held assumptions with the available facts and figures, and points to the possible evolution of EPZs in the economies of newly industrializing countries. It envisages the emergence of the "export processing country" and a more open and competitive approach to industrial development.


Author : Duncan Green
Publisher : Oxfam
Release : 2008
Page : 522
Category : Social Science
ISBN 13 : 0855985933
Description :


Offers a look at the causes and effects of poverty and inequality, as well as the possible solutions. This title features research, human stories, statistics, and compelling arguments. It discusses about the world we live in and how we can make it a better place.