Guerrilla Marketing For The Home Based Business Download Ebook PDF Epub Online

Author : Jay Conrad Levinson
Seth Godin
Publisher : Houghton Mifflin Harcourt
Release : 1995
Page : 182
Category : Business & Economics
ISBN 13 : 9780395742839
Description :


Describes marketing techniques particularly effective for home-based businesses, emphasizing the importance of positioning, word-of-mouth advertising, direct mail, and customer service


Author : Jay Conrad Levinson
Publisher : Houghton Mifflin Harcourt
Release : 1989
Page : 194
Category : Business & Economics
ISBN 13 : 9780395502204
Description :


At a time when millions of small businesses are flourishing, here is the optimum plan of attack for businesses that want to cash in on the high profits and low costs of guerrilla marketing.


Author : Jay Conrad Levinson
Publisher : Houghton Mifflin Harcourt
Release : 2003-09-04
Page : 208
Category : Business & Economics
ISBN 13 : 9780547347158
Description :


The guru of the Guerrilla Marketing series, with over a million copies in print, teaches entrepreneurs how to market aggressively without spending one cent. Levinson, the authority on big-business marketing on a small-business budget, takes this concept one step further by offering scores of marketing ideas that are completely free. He proves that aggressive marketing doesn't have to be expensive if you use creative and unconventional means. * Hold a giveaway contest. You'll attract customers and acquire names for your mailing list. * Give free talks, consultations, and demonstrations. You'll establish yourself as an expert and publicize your business at the same time. * Post on websites, bulletin boards, and other online communities. They offer countless opportunities for spreading your business message. * Feed your clients. Sending cookies or offering free refreshments in your store can set you apart from the competition. Levinson offers dozens of other tips -- some straightforward, many surprising -- in a unique, indispensable guide that proves you don't have to pay top dollar to improve your bottom line.


Author : Jay Conrad Levinson
Grant W. Hicks
Publisher : Trafford Publishing
Release : 2003
Page : 290
Category : Business & Economics
ISBN 13 : 1412003997
Description :


Through the eyes of two Guerrilla Marketers, this book shows you Guerrilla Marketing ideas to help you build your business and make more as a financial advisor than you ever thought possible. Jay Conrad Levinson, author of the highly successful Guerrilla Marketing series of books has teamed up with financial advisor consultant and coach Grant W. Hicks, CIM, FCSI , to uncover all aspects of marketing for financial advisors. This work is a collection of fourteen years of researching and testing the best ideas for financial advisors. Grant's educational website www.financialadvisormarketing.com has additional resources to help any advisor at any level become more successful. This easy to read book will be an abundance of resources advisors need to dramatically change and grow their business. Inside you will find nine chapters including samples and templates to help build your business. The following is a chapter summary that will take the reader through forty business and marketing ideas, principles and examples that have been used successfully and step by step on how to apply them to your business. 1. Build a Better Business and Marketing Plan 2. Getting New Clients from Outside Sources 3. Getting New Clients from Internal Marketing 4. Welcoming New Clients 5. Wowing Clients 6. Mastering Service for All Clients 7. Taking Your Business to the Next Level 8. Marketing Principles for Financial Advisors 9. Guerrilla Marketing Tools and Marketing Action Plan Worksheets If you want to be a successful advisor in your market and improve your client service levels, then Guerilla Marketing For Financial Advisors is your marketing blueprint. It is time for advisors to take action.


Author : Priscilla Huff
Publisher : Currency
Release : 2010-05-26
Page : 368
Category : Business & Economics
ISBN 13 : 0307559564
Description :


Step-by-Step Advice on Making Your Home-Business Dreams a Reality From Priscilla Y. Huff, the leading expert on home businesses for women, The Self-Employed Woman's Guide to Launching a Home-Based Business is your step-by-step resource to getting the business of your dreams up and started in no time. Packed with expert advice and nitty-gritty details about what it takes to run a successful home-based business, this book will show you how to: ·Prepare—physically and mentally—for a new career from home ·Balance work and family time for maximum enjoyment—and minimum stress ·Find and fill out the proper tax, license, and insurance forms ·Handle customers and bring in new business ·Implement creative and effective marketing plans ·Manage your finances and accounting with ease ·And much, much more! Filled with valuable resources and profiles of successful home-based entrepreneurs, this book answers all your questions about starting an enjoyable and profitable venture.


Author : Jay Conrad Levinson
Publisher : Houghton Mifflin Harcourt
Release : 1994
Page : 283
Category : Business & Economics
ISBN 13 : 9780395687185
Description :


Designed to promote cost-effective advertising for the small business, this guide gives instruction in staying within budgets and developing an advertising strategy


Author : Jay Conrad Levinson
Publisher : Houghton Mifflin Harcourt
Release : 1993-01-18
Page : 224
Category : Business & Economics
ISBN 13 : 054734709X
Description :


Guerrilla Marketing Excellence explains fifty rules aimed at fine-tuning your marketing style. It includes information on the uses of video, television distribution, networking effectiveness, and marketing combinations in an increasingly competitive business climate.


Author : Jay Conrad Levinson
Publisher : Houghton Mifflin Harcourt
Release : 2007-05-22
Page : 384
Category : Business & Economics
ISBN 13 : 9780547347660
Description :


When Guerrilla Marketing was first published in 1983, Jay Levinson revolutionized marketing strategies for the small-business owner with his take-no-prisoners approach to finding clients. Based on hundreds of solid ideas that really work, Levinson’s philosophy has given birth to a new way of learning about market share and how to gain it. In this completely updated and expanded fourth edition, Levinson offers a new arsenal of weaponry for small-business success including * strategies for marketing on the Internet (explaining when and precisely how to use it) * tips for using new technology, such as podcasting and automated marketing * programs for targeting prospects and cultivating repeat and referral business * management lessons in the age of telecommuting and freelance employees Guerrilla Marketing is the entrepreneur’s marketing bible -- and the book every small-business owner should have on his or her shelf.


Author : Elizabeth Shown Mills
Publisher : Genealogical Publishing Com
Release : 2001
Page : 654
Category : Reference
ISBN 13 : 9780806316482
Description :


A manual for researchers writers, editors, lecturers, and Librarians.


Author : Jay Conrad Levinson
Publisher : Houghton Mifflin Harcourt
Release : 1999
Page : 251
Category : Business & Economics
ISBN 13 : 9780395908754
Description :


Based on years of personal experience, the author's guide to mastering the art of marketing offers chapters on media, online marketing, psychology, technology, and much more. Original.


Author : Denise Vivaldo
Publisher : Rowman & Littlefield
Release : 2011-04-01
Page : 240
Category : Business & Economics
ISBN 13 : 0762799889
Description :


From estimating your start-up costs and finding clients to cooking for special needs and staying profitable, this book takes you through every aspect of setting up and running a thriving home-based personal chef business. Whether you’re just starting to learn the trade or are an experienced chef looking to be your own boss, each chapter will guide you on how to build your own successful personal chef business.


Author : Jay Conrad Levinson
Charles Rubin
Publisher : Houghton Mifflin Harcourt
Release : 1996
Page : 183
Category : Business & Economics
ISBN 13 : 9780395770191
Description :


Shows how to promote a business on the Internet while applying proven marketing tactics, and explains how to use various software packages


Author : Jay Conrad Levinson
Publisher : Houghton Mifflin Harcourt
Release : 2001
Page : 205
Category : Business & Economics
ISBN 13 : 9780618104680
Description :


The creator of the Guerrilla Marketing series explains how small business owners can cut through the clutter of new information to get their message across with the help of Memes--simple symbols or phrases that can be used to represent complex ideas. Original.


Author : Jeffrey Landers
Publisher : Entrepreneur Press
Release : 2008-02-26
Page : 240
Category : Business & Economics
ISBN 13 : 9781599181677
Description :


Bring Your Homebased Business Back to Life! Is your homebased business suffering from the business-killing disease of stagnation? Have you found that while you dedicate yourself 24/7 to moving your business forward, you just stay right where you are-or worse, you're beginning to fall behind? Successful business owner Jeffrey Landers provides the defibrillator you need to jump-start your business and bring it back to life in just 100 days. This is not about a messy desk or unorganized files. This is about getting your business to operate at its true potential. "Jeff has put together a nuts and bolts guide to getting unstuck from your dreary home office existence. Now it's up to you to get going." -Seth Godin, co-author, Guerrilla Marketing for the Homebased Business “Easy to read, fun to page through and packed with great advice for homebased entrepreneurs who want to make their business visions a reality. Jeff Landers can help you have a much better business.” -W. Kenneth Yancey Jr., CEO of SCORE - Counselors to America's Small Business "Jeff Landers treats a serious subject with humor, style and wisdom. If you have a home office, his cure is just what the home office doctor ordered." -Jay Conrad Levinson, “The Father of Guerrilla Marketing” Right now it may seem like the disease has no cure, but there is hope-and you're holding it. Learn how to: Identify your business goals Grow your business using your expertise-become a Nexpert Create time to focus on high revenue items Expand your business with a real or virtual office space Successfully market your business using proven tactics and strategies provided Use manageable tasks to turn your daydreams into realities SUPPORT ENTREPRENEURS! A portion of your purchase will be donated to SCORE,NAWBO and select entrepreneurial associations The Top 10 Signs You Have a Home Office From Hell Sign #10: “I want to hire an assistant but we'd have to share a chair.” If your business is expanding faster than you have the office furniture for or you are meeting with your clients in the hallway, then you have a Home Office From Hell. Sign #9: "My husband thinks I need to get a real job." If your husband or wife thinks you spend your entire day chatting with the neighbors, or your mother-in-law is convinced you are running a drug cartel out of your living room, then you have a Home Office From Hell. Sign #8: “My friends think that working at home means I never miss Days of Our Lives.” If you are like Rodney Dangerfield and you “don't get no respect” because your friends think you catch every episode of Dr. Phil and sleep until noon, then you have a Home Office From Hell. Sign #7: “Starbucks is starting to encroach on my profits.” If you are conducting all your big meetings in the Science Fiction section of Barnes and Noble or you are working on your sixth Grande Frappuccino, then you have a Home Office From Hell. Sign #6: “I realized today at 4 p.m. that I was still wearing pajamas.” If your idea of networking is talking to the cat and you haven't been in a shower or out of the house in over a week, then you have a Home Office From Hell. Sign #5: “I could die here and no one would ever know.” If you worry that it might be the smell that finally gets people to inquire about your business, then you have a Home Office From Hell. Sign #4: “Why did God invent Oprah? How are we supposed to work when Oprah is on?” If you are overwhelmed by the urge to climb back into bed or regularly feel a deep longing to do several loads of laundry in the middle of the business day, then you have a Home Office From Hell. Sign #3: “No, the baby doesn't go in the playpen. Important papers go in there so the baby can't get at them.” If you find yourself picking Cheerios out of your laptop, chasing the kids around the kitchen while conference-calling Stuttgart, and wiping peanut butter off your client's work, then you have a Home Office From Hell. Sign #2: I feel like I live at the office… wait! I do! If your workday ends two minutes before you drop into bed or you are taking 4 a.m. phone calls from sleepless clients, then you have a Home Office From Hell. And last but not least… Sign #1: “Since you're home all day anyway, I need a favor…” If you are picking up your wife's laundry, driving your friend to the airport, or running errands for your neighbors in the middle of your workday, then you have a Home Office From Hell.


Author : Gary R Bronga
Publisher : Clipeze Worldwide Inc
Release : 2010-02-10
Page :
Category :
ISBN 13 : 0615347215
Description :


This book is based on my first-hand, been-there-done-that experiences. Many people have many great ideas. They just don't act on them. You can do it differently. I worked in the aerospace industry at Cape Canaveral, Florida, for 21 years. Wearing identification badges had always been a part of my working wardrobe. A large aerospace company handed out a lapel pin for a promotion in the spring of 1995. Just by chance, I pinned my company identification badge to the lapel pin. An idea for a better way to wear my identification badge came to me. For several days, I made many drawings and came up with the idea to place a "bar" at the bottom of a lapel pin to accommodate the common bulldog metal clip on identification badges. This enabled me to make badge holders with custom logos for companies or associations and to create many fun designs that would make wearing badges more personal and enjoyable. This was the start of my journey. This book is intended to streamline your own process of taking a product from an idea to reality. Potentially it will expedite the process of putting money into your pocket. I started with my computer and only $500.00. Originally, I had enough rejection letters to wallpaper my home office. Most of the people and companies that rejected me then call me now. To date, we have sold over 3-million CLIPEZE badge holders. They have been sold in over 1,100 uniform stores and 20 catalogs around the world. I believe that anyone can do what I did with his or her own product. Gary R. Bronga, President Clipeze Worldwide Inc. P.O. Box 373 Mims, Florida 32754 321-264-7599 [email protected]


Author : Entrepreneur Press
Publisher : Entrepreneur Press
Release : 2007-11-01
Page : 212
Category : Business & Economics
ISBN 13 : 1613080867
Description :


In today’s new business environment, there are great work-from-home opportunities for office managers, executive assistants, administrative professionals and anyone else with excellent organizational and computer skills. Why fight traffic to go to an office when you can do the same work—perhaps at better pay—from home? Start your own office or administrative support service, offering your word processing, dictation, database management, telephone, communication or other administrative services on a contract basis to companies around the globe. Learn how to turn your business skills into a profitable freelance opportunity: • Write a strong business plan that lays out your path to success • Determine services and policies that maximize profits • Get great deals on the software and equipment your business needs • Hire an excellent staff if your business grows too big for one person • Go above and beyond your competition to attract regular clients Successful entrepreneurs in this field reveal the secrets to growing a highly profitable business. Plus, get websites and contact information for valuable resources in the “Business Support Service National Directory” inside. Leave the drab office behind and strike out on your own in this hot field.


Author : Jay Conrad Levinson
Rick Frishman
Publisher : Morgan James Publishing
Release : 2010-01-01
Page : 306
Category : Language Arts & Disciplines
ISBN 13 : 1600377599
Description :


Because the battle begins before a book even hits the selves, an author needs every weapon to get ahead of the competition. Guerrilla Marketing for Writers is packed with proven insights and advice, it details 100 “Classified secrets” that will help autho


Author : Lucy V. Parker
Publisher :
Release : 1997
Page : 315
Category : Authorship
ISBN 13 : 9781564409980
Description :


have you ever dreamed of starting your own home-based writing business? Have you been hesitant to put your plans into action? This comprehensive guide contains all the necessary tools and strategies you will need to successfully launch and grow your business.


Author : Jay Conrad Levinson
Publisher : Houghton Mifflin Harcourt
Release : 1993
Page : 206
Category : Business & Economics
ISBN 13 : 9780395608449
Description :


Offers practical guidelines for improving marketing style, and discusses the importance of persistence, precision, problem solving, research, timing, persuasion, and networking


Author : James L. Ferry
Publisher : Rowman & Littlefield
Release : 2015-03-03
Page : 180
Category : Business & Economics
ISBN 13 : 1630761117
Description :


Everything you need to know to start and run a profitable, ethical, and satisfying home-based business in the field of senior care. This book covers the range of senior care businesses that are increasingly in demand. It discusses the businesses that can be set up by those with special qualifications, such as nursing, social work, or other health and human services degrees, as well as those that can be run by individuals with no special training but an interest in caring for others. Topics included are: driving and errand-running businesses, geriatric or elder care management, day care, and insurance-coverage advocacy. The senior population is increasing and aging issues are everywhere—this is a timely book from an expert author that will help new business owners fill a growing market need.