Meggs History Of Graphic Design Download Ebook PDF Epub Online

Author : Philip B. Meggs
Alston W. Purvis
Publisher : John Wiley & Sons
Release : 2016-05-10
Page : 704
Category : Design
ISBN 13 : 1118772059
Description :


The bestselling graphic design reference, updated for the digital age Meggs' History of Graphic Design is the industry's unparalleled, award-winning reference. With over 1,400 high-quality images throughout, this visually stunning text guides you through a saga of artistic innovators, breakthrough technologies, and groundbreaking developments that define the graphic design field. The initial publication of this book was heralded as a publishing landmark, and author Philip B. Meggs is credited with significantly shaping the academic field of graphic design. Meggs presents compelling, comprehensive information enclosed in an exquisite visual format. The text includes classic topics such as the invention of writing and alphabets, the origins of printing and typography, and the advent of postmodern design. This new sixth edition has also been updated to provide: The latest key developments in web, multimedia, and interactive design Expanded coverage of design in Asia and the Middle East Emerging design trends and technologies Timelines framed in a broader historical context to help you better understand the evolution of contemporary graphic design Extensive ancillary materials including an instructor's manual, expanded image identification banks, flashcards, and quizzes You can't master a field without knowing the history. Meggs' History of Graphic Design presents an all-inclusive, visually spectacular arrangement of graphic design knowledge for students and professionals. Learn the milestones, developments, and pioneers of the trade so that you can shape the future.


Author : Philip B. Meggs
Alston W. Purvis
Publisher : John Wiley & Sons
Release : 2011-11-02
Page : 624
Category : Design
ISBN 13 : 1118017765
Description :


Note from the publisher: The Interactive Resource Center is an online learning environment where instructors and students can access the tools they need to make efficient use of their time, while reinforcing and assessing their understanding of key concepts for successful understanding of the course. An access card with redemption code for the online Interactive Resource Center is included with all new, print copies or can be purchased separately. (***If you rent or purchase a used book with an access code, the access code may have been redeemed previously and you may have to purchase a new access code - ISBN: 9781118922248). The online Interactive Resource Center contains resources tied to the book, such as: Interactive Resources: Flashcards featuring images from book for image identification self-study Self-test assessment by chapter Image Gallery featuring key designers and their work Downloadable Resources: Indices of key terms and people ***Winner of the First-Ever QED (Quality, Excellence, Design) award by Digital Book World*** This is the unrivaled, comprehensive, and award-winning reference tool on graphic design recognized for publishing excellence by the Association of American Publishers. Now, this Fifth Edition of Meggs' History of Graphic Design offers even more detail and breadth of content than its heralded predecessors, revealing a saga of creative innovators, breakthrough technologies, and important developments responsible for paving the historic paths that define the graphic design experience. In addition to classic topics such as the invention of writing and alphabets, the origins of printing and typography, and postmodern design, this new Fifth Edition presents new information on current trends and technologies sweeping the graphic design landscape—such as the web, multimedia, interactive design, and private presses, thus adding new layers of depth to an already rich resource. With more than 1,400 high-quality images throughout—many new or newly updated—Meggs' History of Graphic Design, Fifth Edition provides a wealth of visual markers for inspiration and emulation. For professionals, students, and everyone who works with or loves the world of graphic design, this landmark text will quickly become an invaluable guide that they will turn to again and again.


Author : Philip B. Meggs
Alston W. Purvis
Publisher : John Wiley & Sons
Release : 2016-04-14
Page : 704
Category : Design
ISBN 13 : 1119136202
Description :


The bestselling graphic design reference, updated for the digital age Meggs' History of Graphic Design is the industry's unparalleled, award-winning reference. With over 1,400 high-quality images throughout, this visually stunning text guides you through a saga of artistic innovators, breakthrough technologies, and groundbreaking developments that define the graphic design field. The initial publication of this book was heralded as a publishing landmark, and author Philip B. Meggs is credited with significantly shaping the academic field of graphic design. Meggs presents compelling, comprehensive information enclosed in an exquisite visual format. The text includes classic topics such as the invention of writing and alphabets, the origins of printing and typography, and the advent of postmodern design. This new sixth edition has also been updated to provide: The latest key developments in web, multimedia, and interactive design Expanded coverage of design in Asia and the Middle East Emerging design trends and technologies Timelines framed in a broader historical context to help you better understand the evolution of contemporary graphic design Extensive ancillary materials including an instructor's manual, expanded image identification banks, flashcards, and quizzes You can't master a field without knowing the history. Meggs' History of Graphic Design presents an all-inclusive, visually spectacular arrangement of graphic design knowledge for students and professionals. Learn the milestones, developments, and pioneers of the trade so that you can shape the future.


Author : Philip B. Meggs
Publisher :
Release : 1986
Page : 511
Category : Graphic arts
ISBN 13 : 9780670807215
Description :



Author : Philip B. Meggs
Alston W. Purvis
Publisher : Wiley
Release : 2011-11-22
Page : 624
Category : Design
ISBN 13 : 9780470168738
Description :


Note from the publisher: The Interactive Resource Center is an online learning environment where instructors and students can access the tools they need to make efficient use of their time, while reinforcing and assessing their understanding of key concepts for successful understanding of the course. An access card with redemption code for the online Interactive Resource Center is included with all new, print copies or can be purchased separately. (***If you rent or purchase a used book with an access code, the access code may have been redeemed previously and you may have to purchase a new access code - ISBN: 9781118922248). The online Interactive Resource Center contains resources tied to the book, such as: Interactive Resources: Flashcards featuring images from book for image identification self-study Self-test assessment by chapter Image Gallery featuring key designers and their work Downloadable Resources: Indices of key terms and people ***Winner of the First-Ever QED (Quality, Excellence, Design) award by Digital Book World*** This is the unrivaled, comprehensive, and award-winning reference tool on graphic design recognized for publishing excellence by the Association of American Publishers. Now, this Fifth Edition of Meggs' History of Graphic Design offers even more detail and breadth of content than its heralded predecessors, revealing a saga of creative innovators, breakthrough technologies, and important developments responsible for paving the historic paths that define the graphic design experience. In addition to classic topics such as the invention of writing and alphabets, the origins of printing and typography, and postmodern design, this new Fifth Edition presents new information on current trends and technologies sweeping the graphic design landscape—such as the web, multimedia, interactive design, and private presses, thus adding new layers of depth to an already rich resource. With more than 1,400 high-quality images throughout—many new or newly updated—Meggs' History of Graphic Design, Fifth Edition provides a wealth of visual markers for inspiration and emulation. For professionals, students, and everyone who works with or loves the world of graphic design, this landmark text will quickly become an invaluable guide that they will turn to again and again.


Author : Ellen Lupton
Jennifer Cole Phillips
Publisher : Chronicle Books
Release : 2014-04-15
Page : 247
Category : Design
ISBN 13 : 1616893443
Description :


How do designers get ideas? Many spend their time searching for clever combinations of forms, fonts, and colors inside the design annuals and monographs of other designers' work. For those looking to challenge the cut-and-paste mentality there are few resources that are both informative and inspirational. In Graphic Design: The New Basics, Ellen Lupton, best-selling author of such books as Thinking with Type and Design It Yourself, and design educator Jennifer Cole Phillips refocus design instruction on the study of the fundamentals of form in a critical, rigorous way informed by contemporary media, theory, and software systems


Author : Philip B. Meggs
Publisher : Van Nostrand Reinhold Company
Release : 1992
Page : 508
Category : Book design
ISBN 13 :
Description :


Here is the first definitive history of graphic communication. More than a thousand vivid illustrations chronicle our fascinating & unceasing quest to give visual form to ideas.


Author : Philip B. Meggs
Publisher : John Wiley & Sons
Release : 1992-03-15
Page : 200
Category : Architecture
ISBN 13 : 9780471284925
Description :


Type and Image The Language of Graphic Design Philip B. Meggs What is the essence of graphic design? How do graphic designers solve problems, organize space, and imbue their work with those visual and symbolic qualities that enable it to convey visual and verbal information with expression and clarity? The extraordinary flowering of graphic design in our time, as a potent means for communication and a major component of our visual culture, increases the need for designers, clients, and students to comprehend its nature. In this lively and lavishly illustrated book, the author reveals the very essence of graphic design. The elements that combine to form a design— sings, symbols, words, pictures, and supporting forms—are analyzed and explained. Graphic design’s ability to function as language, and the innovative ways that designers combine words and pictures, are discussed. While all visual arts share common spatial properties, the author demonstrates that graphic space has unique characteristics that are determined by its communicative function. Graphic designs can have visual and symbolic properties which empower them to communicate with deep expression and meaning. The author defines this property as graphic resonance and explains how it occurs. After defining design as a problem-solving process, a model for this process is developed and illustrated by an in-depth analysis of actual case histories. This book will provide insight and inspiration for everyone who is interested or involved in graphic communications. While most materials about form and meaning in design have a European origin, this volume is based on the dynamic and expressive graphic design of America. The reader will find inspiration, hundreds of exciting examples by many of America’s outstanding graphic designers, and keen insights in Type and Image.


Author : Johanna Drucker
Emily McVarish
Publisher : Prentice Hall
Release : 2009
Page : 386
Category : Computers
ISBN 13 :
Description :


Looks at the social and cultural aspects of graphic design from prehistory to the present day.


Author : Philip B. Meggs
Rob Carter
Publisher : John Wiley & Sons Incorporated
Release : 2008
Page : 256
Category : Architecture
ISBN 13 :
Description :


This is the definitive book on Philip B. Meggs, his life, his work, and his passion. The text offers a large collection of Meggs' writings in a single source, including articles from Print magazine, the AIGA Journal, selections from his books, transcripts from lectures and presentations, and letters to editors. -- Publisher's description.


Author : Steven Heller
Teresa Fernandes
Publisher : John Wiley & Sons
Release : 2010-02-19
Page : 368
Category : Design
ISBN 13 : 0470148683
Description :



Author : Tom Altstiel
Jean Grow
Publisher : SAGE Publications
Release : 2015-12-10
Page : 488
Category : Language Arts & Disciplines
ISBN 13 : 1506315402
Description :


Advertising Creative is the first “postdigital” creative strategy and copywriting textbook in which digital technology is woven throughout every chapter. The book gets right to the point of advertising by stressing key principles and practical information students and working professionals can use to communicate effectively in this postdigital age. Drawing on personal experience as award-winning experts in creative advertising, Tom Altstiel and Jean Grow offer real-world insights on cutting-edge topics, including global, social media, business-to-business, in-house, and small agency advertising. In this Fourth Edition, Altstiel and Grow take a deeper dive into the exploration of digital technology and its implications for the industry, as they expose the pervasive changes experienced across the global advertising landscape. Their most important revelation of all is the identification of the three qualities that will define the future leaders of this industry: Be a risk taker. Understand technology. Live for ideas.


Author : Bryony Gomez-Palacio
Armin Vit
Publisher : Rockport Pub
Release : 2009
Page : 391
Category : Design
ISBN 13 : 1592534473
Description :


A comprehensive guide to graphic design and print.


Author : Florence Henderson
Publisher : Center Street
Release : 2011-09-20
Page : 288
Category : Biography & Autobiography
ISBN 13 : 1455504912
Description :


For millions of people around the world, Carol Brady is synonymous with motherhood, but growing up as the youngest of ten children in rural Indiana in the aftermath of the Great Depression, Florence Henderson lived a life quite different from that of the quintessential TV mom she later played on television. Florence's father was a dirt-poor tobacco tenant farmer who was nearly fifty years old when he married Florence's twenty-five-year-old mother, and was nearly seventy when Florence was born. Florence's childhood was full of deprivation and abandonment. Her father was an alcoholic at a time when there was no rehab or help for the disease. Their home rarely had electricity or running water. When she was twelve, Florence's mother left the family to work in Cleveland and never returned. Florence opens up about her childhood, as well as the challenges she's faced as an adult, including stage fright, postpartum depression, her extramarital affairs, divorce, her hearing loss, and heart problems. She writes with honesty and wisdom of how her faith and ability to survive has brought her through rough times to a life of profound joy and purpose.


Author : Richard Hollis
Publisher : Yale University Press
Release : 2006-01-01
Page : 271
Category : Design
ISBN 13 : 9780300106763
Description :


Originally published: London: Laurence King Pub., 2006.


Author : Rick Poynor
Publisher : Laurence King Publishing
Release : 2003
Page : 192
Category : Graphic arts
ISBN 13 : 9781856692298
Description :


With the international take-up of new technology in the 1990s, designers and typographers reassessed their roles and jettisoned existing rules in an explosion of creativity in graphic design. This book tells that story in detail, defining and illustrating key developments and themes from 1980-2000.


Author : Robert Klanten
Hendrik Hellige
Publisher : Gestalten Verlag
Release : 2011
Page : 189
Category : Design
ISBN 13 : 9783899553444
Description :


Presents a collection of contemporary graphic design works that have classical type elements and geometric designs found in works from the 1950s to the 1990s.


Author : Philip B. Meggs
Publisher : Gingko PressInc
Release : 1999
Page : 185
Category : Art
ISBN 13 : 9781584230281
Description :


A new expression of Carson's famously original way of seeing, 'fotografiks' are curiously fleeting images that seem to have been lifted out of their mundane context and abstracted to another realm. Anecdotal captions provide philosophic comments on the nature of the photographs, aspects of the page design and observations on the process of assembling parts to form a whole. Possibly the most influential graphic designer working today, David Carson has been profiled by several of the world's leading publications including Newsweek and The New York Times, and has won an award from the International Center for Photography in New York for "the best use of design with photography." He creates cutting edge advertising for a number of high profile clients including Nike, Microsoft, MTV, Jaguar, Ray-Ban and Sony. David Carson: Fotografiks will appeal to anyone interested in experiencing a fresh method of visual communication.


Author : Philip B. Meggs
Publisher : Chronicle Books
Release : 1997-10-01
Page : 368
Category : History
ISBN 13 : 9780811817226
Description :


Stylish and concise, this volume presents the work of six venerable names in modern design history. Featuring more than three hundred examples of their best work, yet still eminently portable, Six Chapters in Design is a charming model of economy. Each chapter begins with an essay by a fellow designer, or poet, or, in the case of Saul Bass, director Martin Scorsese, and closes with a biographical profile. Esteemed by designers around the world, these are the artists who created the identities of Warner, AT&T, IBM, ABC, UPS, and Westinghouse; film titles for The Shining and Cape Fear; posters; advertisements; and memorable images of every sort. Their work, nearly omnipresent in everyday life, has influenced an entire culture. This dynamic compendium is a smart resource for designers and artists working in any medium.


Author : Stephen Eskilson
Publisher :
Release : 2012-01-01
Page : 464
Category : Commercial art
ISBN 13 : 9781856698245
Description :


Now in its second edition, this wide-ranging, seminal text offers an accessible account of the history of graphic design from the nineteenth century to the present day. Organized chronologically, the book makes an important critical contribution to the subject by presenting graphic design and typography as deeply embedded in the fabric of society in every era. This distinctive approach enables Stephen Eskilson to discuss the evolution of graphic design in light of prevailing political, social, military and economic conditions, as well as nationalism and gender. After surveying typography from Gutenburg to Bodoni, he traces the impact of the Industrial Revolution and the influence of Art Nouveau and the Arts and Craft movements on the graphic arts. In the richly contextualised chapters that follow, he chronicles the history of the early twentieth-century modernist design styles, the wartime politicization of American and Soviet regional styles, the Bauhaus, the rise of the International Style in the 1950s1960s, and the post-modern movement of the 1970s1980s right through to the challenges facing the worlds designers today. This second edition has been carefully reviewed and updated to best reflect contemporary scholarship. In addition to 75 new colour images, there is a revised final chapter that includes an up-to-date survey of the wealth of aesthetic, conceptual and technical developments in graphic design over the last few years.