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Author : Ryan T. Anderson
Publisher : Encounter Books
Release : 2018-02-20
Page : 251
Category : Social Science
ISBN 13 : 1594039623
Description :


Can a boy be “trapped” in a girl’s body? Can modern medicine “reassign” sex? Is our sex “assigned” to us in the first place? What is the most loving response to a person experiencing a conflicted sense of gender? What should our law say on matters of “gender identity”? When Harry Became Sally provides thoughtful answers to questions arising from our transgender moment. Drawing on the best insights from biology, psychology, and philosophy, Ryan Anderson offers a nuanced view of human embodiment, a balanced approach to public policy on gender identity, and a sober assessment of the human costs of getting human nature wrong. This book exposes the contrast between the media’s sunny depiction of gender fluidity and the often sad reality of living with gender dysphoria. It gives a voice to people who tried to “transition” by changing their bodies, and found themselves no better off. Especially troubling are the stories told by adults who were encouraged to transition as children but later regretted subjecting themselves to those drastic procedures. As Anderson shows, the most beneficial therapies focus on helping people accept themselves and live in harmony with their bodies. This understanding is vital for parents with children in schools where counselors may steer a child toward transitioning behind their backs. Everyone has something at stake in the controversies over transgender ideology, when misguided “antidiscrimination” policies allow biological men into women’s restrooms and penalize Americans who hold to the truth about human nature. Anderson offers a strategy for pushing back with principle and prudence, compassion and grace.


Author : Mark Joyner
Publisher : John Wiley & Sons
Release : 2010-12-22
Page : 240
Category : Business & Economics
ISBN 13 : 9781118040539
Description :


Your customers are going to give you three seconds to make the sale. Do you know what to say in those three seconds? The marketing methods of the past are losing effectiveness as consumers are getting smarter and smarter and have less and less time. What is needed is a new way of doing business-a method that is simultaneously socially responsible and far more effective than "old" marketing. This new way is The Irresistible Offer. "The Irresistible Offer is the missing link in many marketing books." —Joe Sugarman, Chairman, BluBlocker Corporation "The Irresistible Offer reveals secret after proven secret guaranteed to pump fresh power into your sales process." —John Du Cane, CEO, Dragon Door Publications, Inc. "As the world's fastest reader (Guinness Book certified) I've read just about every business and marketing book in existence. The Irresistible Offer by Mark Joyner is, by far, the easiest and most powerful. If you want to make a profitable business (any business small or large), The Irresistible Offer should be your starting point." —Howard Berg, "The World's Fastest Reader" "I've read every book on marketing printed in the last 150 years. This is the first breakthrough in over fifty years." —Dr. Joe Vitale, author of The Attractor Factor "If I had to choose one modern marketing genius to learn from, it would be Mark Joyner. The Irresistible Offer belongs in the hands of everyone wanting to wildly succeed in business." —Randy Gilbert, a.k.a. "Dr. Proactive" host of The Inside Success Show


Author : John Warrillow
Publisher : Penguin
Release : 2011-04-28
Page : 176
Category : Business & Economics
ISBN 13 : 1101514116
Description :


According to John Warrillow, the number one mistake entrepreneurs make is to build a business that relies too heavily on them. Thus, when the time comes to sell, buyers aren't confident that the company-even if it's profitable-can stand on its own. To illustrate this, Warrillow introduces us to a fictional small business owner named Alex who is struggling to sell his advertising agency. Alex turns to Ted, an entrepreneur and old family friend, who encourages Alex to pursue three criteria to make his business sellable: * Teachable: focus on products and services that you can teach employees to deliver. * Valuable: avoid price wars by specialising in doing one thing better than anyone else. * Repeatable: generate recurring revenue by engineering products that customers have to repurchase often.


Author : Drayton Bird
Publisher : Kogan Page Publishers
Release : 2002
Page : 309
Category : Business & Economics
ISBN 13 : 9780749438760
Description :


The right piece of direct mail can produce excellent response rates and have an extraordinary effect on business. But why do some sale letters achieve spectacular results whilst others are instantly consigned to the bin? This book reveals the secrets of creating successful sales letters. Containing examples of real sales letters, it includes plenty of advice on what to avoid as well as what to include. Key topics are covered such as: the secrets of persuasion; planning a letter which will get replies; creating offers that get responses and timing mailings for maximum effect.


Author : Gil Davis
Publisher : HarperCollins Australia
Release : 2010-04-01
Page : 320
Category :
ISBN 13 : 0730445097
Description :


You've decided to sell your home. What do you do? Call an agent? Sell it yourself? And what happens if things don't go to plan? Sell For More is a step-by-step guide through the entire selling process. It shows you how to get the best results when selling your property, irrespective of location or type. Packed with tips from one of Australia's most successful agents, this indispensible book demonstrates how to: • Prepare your property and attract the right buyers • Choose an agent and get the best out of them • Ensure your price is right • Decide the timing and method of sale • Achieve good advertising and editorial coverage • Buy and sell concurrently • Negotiate the best price and terms • Determine if your property has development potential • Understand the media ... and much, much more Backed by rigorous statistics and analysis, as well as specially commissioned research into what marketing works and why, Sell For More is a must-have resource for achieving the best price possible for your property.


Author : Lawrence L. Steinmetz
William T. Brooks
Publisher : John Wiley & Sons
Release : 2005-11-11
Page : 272
Category : Business & Economics
ISBN 13 : 0471744832
Description :


Praise for How to Sell at Margins Higher Than Your Competitor "This is the complete book for both new and experienced salespeople and business owners to learn and re-learn the essentials for success. How to Sell at Margins Higher Than Your Competitors emphasizes the pricing strategies and tactics to increase the market share and profits of any organization. This is a book that is as important to presidents as it is to salespeople." --Bill Scales, CEO, Scales Industrial Technologies, Inc. "As the largest service provider in our industry, we have a significant market advantage. However, we constantly walk the pricing tightrope because, as this book so clearly states, 'business is a game of margins . . . not a game of volume!'" --John K. Harris, CEO, JK Harris & Company, LLC "If you live and die on price, this book could be your only lifeline." --Tom Reilly, CSP, author of Value-Added Selling and Crush Price Objections "How to Sell at Margins Higher Than Your Competitors successfully illustrates profitable sales truths to assist us in selling for maximum return. This book's well-researched, logical, and affirming words validate the simple fact that as a premium company we deserve premium margins. So, while our competitors reduce or match prices out of fear and scarcity, our managers, thanks to this powerful sales tool, can continue quoting and closing with profitable confidence." --Joe Bracket, President, Power Equipment Company "I learned a long time ago that it is pretty difficult to control what my competitors will do, but we must control what we do--like maintaining margins. This book is a 'wow!' that will help my salesmen crack bad habits. Sales organizations should design their entire training programs around the content in this book." --George C. Giessing, President, Brusco-Rich, Inc. "This energizing book is the 'right stuff' for every sales force. It should be a required study for every executive and sales professional who seeks to be successful." --David R. Little, Chairman and CEO, DXP Enterprises, Inc.


Author : Joseph Heath
Andrew Potter
Publisher : HarperPerennial
Release : 2005
Page : 390
Category : Advertising
ISBN 13 : 9780006394914
Description :


With the popularity of Michael Moore, Adbusters magazineand Naomi Klein's No Logo, it's hard to ignore the growing tide ofresistance to our corporatecontrolled world. But do these vocal opponents of thestatus quo offer us a real political alternative? In this lively blend of pop culture, history and philosophicalanalysis, Joseph Heath and Andrew Potter argue that this counterculturalopposition to "the system" has not only been unproductive but hashelped to create the very consumer society that radicals oppose. Thisthought-provoking book will enrage and entertain today's counterculturalrebels and their opponents on the political right.


Author : Christopher D. Provines
Publisher :
Release : 2014-03-14
Page : 232
Category : Business & Economics
ISBN 13 : 9780991048601
Description :


Salespeople and commercial leaders face a significant challenge and big opportunity. Purchasing in healthcare is undergoing a fundamental shift. Buying decisions, once driven by individual clinicians, are increasingly being made by data-driven committees, cost-driven administrators, and sophisticated buyers. The hospital supply chain and purchasing organization is growing into a powerful force, and is deploying sourcing tactics to gain unprecedented discounts and bring clearer transparency to value. Selling in this new healthcare market in the same old way is a recipe for price erosion, declining margins, frustrated salespeople, and dissatisfied customers. Based on extensive experience and research, this is a practical guide that provides salespeople and commercial teams with the insights to approach economic buyers with renewed confidence. It provides proven strategies and tools to educate customers, sell your value, and defend your value against tough buyers. This book will prove to be an invaluable source of ideas, strategies and tools for healthcare sales professionals, marketing teams, and executives responsible for leading winning commercial organizations.


Author : Fredrik Eklund
Bruce Littlefield
Publisher : Avery
Release : 2016
Page : 289
Category : Self-Help
ISBN 13 : 1592409520
Description :


The nation's #1 real estate broker and charismatic costar of Bravo's Million Dollar Listing New York shares his secrets on how to be successful. In the ten years since moving from Sweden to New York City, with no experience in real estate and no contacts, Fredrik Eklund has transformed himself into the best seller in the most competitive real estate market on the planet. In The Sell, Eklund leverages his years of experience to create the go-to manual for self-promotion and sales. At the core of the book are chapters tied to Eklund's 10-step program for "selling anything to everyone," and he shares his secrets on everything from personal authenticity and looking your very best to crafting the perfect sales pitch, negotiating with savvy, and closing deals promptly and efficiently . . . lest they slip away. Whether you're just starting a job as a sales rep at Verizon, navigating your career as an executive or entrepreneur, or hitting your stride closing big transactions as a banker at Goldman Sachs, The Sell will show you how to improve your game and radically increase the money you're bringing home. The Sell is a vital resource for anyone who wants to have an impact in his or her personal and professional life, with a razor-sharp focus on selling: selling yourself--or your brand--no matter your background.


Author : Randy Pausch
Publisher : Hachette Books
Release : 2008-04-08
Page : 224
Category : Self-Help
ISBN 13 : 1401395511
Description :


"We cannot change the cards we are dealt, just how we play the hand."---Randy Pausch A lot of professors give talks titled "The Last Lecture." Professors are asked to consider their demise and to ruminate on what matters most to them. And while they speak, audiences can't help but mull the same question: What wisdom would we impart to the world if we knew it was our last chance? If we had to vanish tomorrow, what would we want as our legacy? When Randy Pausch, a computer science professor at Carnegie Mellon, was asked to give such a lecture, he didn't have to imagine it as his last, since he had recently been diagnosed with terminal cancer. But the lecture he gave--"Really Achieving Your Childhood Dreams"--wasn't about dying. It was about the importance of overcoming obstacles, of enabling the dreams of others, of seizing every moment (because "time is all you have...and you may find one day that you have less than you think"). It was a summation of everything Randy had come to believe. It was about living. In this book, Randy Pausch has combined the humor, inspiration and intelligence that made his lecture such a phenomenon and given it an indelible form. It is a book that will be shared for generations to come.


Author : Zach Sell
Publisher : UNC Press Books
Release : 2020-11-24
Page : 352
Category : Social Science
ISBN 13 : 1469660466
Description :


In this innovative new study, Zach Sell returns to the explosive era of capitalist crisis, upheaval, and warfare between emancipation in the British Empire and Black emancipation in the United States. In this age of global capital, U.S. slavery exploded to a vastness hitherto unseen, propelled forward by the outrush of slavery-produced commodities to Britain, continental Europe, and beyond. As slavery-produced commodities poured out of the United States, U.S. slaveholders transformed their profits into slavery expansion. Ranging from colonial India to Australia and Belize, Sell's examination further reveals how U.S. slavery provided not only the raw material for Britain's explosive manufacturing growth but also inspired new hallucinatory imperial visions of colonial domination that took root on a global scale. What emerges is a tale of a system too powerful and too profitable to end, even after emancipation; it is the story of how slavery's influence survived emancipation, infusing empire and capitalism to this day.


Author : Mike Bender
Publisher : Crown Books For Young Readers
Release : 2021
Page : 40
Category : JUVENILE FICTION
ISBN 13 : 1984896938
Description :


The end of one thing is just the beginning of something new in this innovative picture book--and in life Starting a book at the end may seem confusing. But prepare to have your mind blown, because the end isn't really the end--it's just the beginning of something new We all face difficult endings--it's an inescapable fact of life. Now Mike Bender offers a comforting and inspiring message about new beginnings. Accompanied by Diana Mayo's beautiful and gentle illustrations, this story is perfect for read-alouds and graduations and will make a wonderful gift for all ages.


Author : Dan Gookin
Robert Birnbach
Publisher : John Wiley & Sons
Release : 2006-02-20
Page : 192
Category : Computers
ISBN 13 : 9780782150582
Description :


"I've been an admirer of Dan Gookin since he wrote DOS For Dummies and spawned the For Dummies phenomenon. He takes things to a new level with this amazing and much needed book on practical product photography. Use his advice and you'll simply make more money. Highly recommended." —John C. Dvorak, columnist, PC Magazine Anyone can sell their stuff online. The challenge is to do it better than the competition and get the best possible results, every time. If you're attempting to sell your guitar on eBay, a photo of Aunt Pearl June strumming it in the backyard isn't likely to cut it. Does that mean you need to hire a professional photographer or invest in expensive equipment? Not if you follow the ingenious advice in this book! eBay Photos That Sell teaches home-spun entrepreneurs how to create professional-quality product photos using a standard digital camera and a few handy tricks and inexpensive techniques. With page after page of inspiring examples and expert insights, you'll figure out how to capture everything from hats to wineglasses to MP3 players. You'll understand what makes one photo better than another and discover how to create images that viewers connect with--ones that evoke the "I must have this" feeling. Ultimately, it will help you attract customers and make sales, without investing a lot of time or money. Inside, you'll learn how to: Follow the basic rules for taking crisp, well-lit shots that outshine the competition Set up shots quickly in your home or office Create props and accessories from inexpensive items found at home or the local hardware store Know how and when to use your camera's features, bells, and whistles to your advantage Take the time to set up your photograph properly so you don't have to fix things later Use photo-editing software to make final adjustments Learn to size and format your photos effectively for the Web Know when a simple black background is the best way to make your image pop Build a safe and organized place to store your pictures so you can easily find them


Author : Jeff Walker
Publisher : Hay House, Inc
Release : 2021
Page : 312
Category : Business & Economics
ISBN 13 : 1401960235
Description :


The only guide you'll ever need to achieve online marketing success. With new chapters offering fresh information, you'll find all the insider tips in one place. Praise for Jeff's previous edition: 'This book is invaluable, and Jeff is the modern marketing savant the world has been waiting for.' - Brendon Burchard, #1 New York Times bestselling author In Launch 2.0, Jeff brings his definitive guide up to date with the latest developments and hot topics in the rapidly changing world of online marketing, reflecting both the ways the landscape has shifted and the ways his own teaching has evolved. The core of the book is Jeff's signature Product Launch Formula, which breaks down every step in the process of launching a product or business - no matter how humble the budget. Readers will find: · Guidance for everything from a Seed Launch, which starts completely from scratch, to mega JV Launches that can bring in millions in days · New chapters offering fresh insight into live launches, paid traffic, social media and more · New case studies from clients Jeff has coached to success in the past five years, many of them household names Whether you have an existing business you're ready to scale, or you're preparing to start one, Launch 2.0 is your up-to-the-minute key to engineering massive success.


Author : Art Sobczak
Publisher : Business By Phone Inc
Release : 1995
Page : 220
Category : Business & Economics
ISBN 13 : 9781881081036
Description :



Author : Marina Oliver
Publisher : How To Books Ltd
Release : 2003
Page : 193
Category : Language Arts & Disciplines
ISBN 13 : 9781857038767
Description :


All you need to know to write and sell your own novel can be found in this updated third edition, from how to start writing, honing your work with other writers through to the process of publication. It includes lists of names and addresses for publishers, author contacts and resources.


Author : Jason Matthews
Publisher : CreateSpace
Release : 2010-03
Page : 166
Category : Business & Economics
ISBN 13 : 9781451537079
Description :


This is a guide for publishing ebooks. How to Make, Market and Sell Ebooks - All for Free explains the smartest steps authors can take to create, distribute and sell ebooks without spending money. It's written by Jason Matthews, author of two novels and a self-taught expert on the subject of marketing ebooks on less than a shoe-string budget.This book teaches everything you'll need to know including:-How to Maximize Social Media-Creating Your Free Blog Site-Cover Design Made Simple-Formatting and Uploading for Amazon, Apple, Barnes & Noble and other retailers-Formatting for Your Sites, Making Your own Conversions (epub, mobi, pdf, lrf, others)-Creating Your Free Website-SEO (Search Engine Optimization) to rise in Google-Yahoo-Bing rankings-Preparing Your Website for Ebook Sales-Selling with PayPal and shopping carts for an automated system-Public Relations-and much more at no cost!Jason Matthews shows authors the ways to create and utilize an online platform for selling ebooks and also demonstrates by using examples specifically designed for this book, walking others through the process. Everyone benefits from the advice within; from the tech savvy to computer beginners, this ebook has plenty for all including over 200 links to useful and free websites, programs and software.A must read for anyone serious about making and selling ebooks, this guide can save authors thousands of dollars while putting them on the fast track to self-publishing success.This guide is guaranteed to save you loads of money, valuable time and keep your spirits high along the way. Updated for January 2012.


Author : L. Paul Hood, Jr.
Publisher : Paul Hood Services
Release : 2021-04-28
Page :
Category : Business & Economics
ISBN 13 : 1647043433
Description :


“Paul's book is written in plain language that even a client can understand, yet it still manages to cover virtually all of the key issues that a business owner needs to address…. Buy this book.” —Howard M. Zaritsky, Esq., co-author, Structuring Buy-Sell Agreements: Analysis with Forms, Second Edition. “Paul is extremely knowledgeable about buy-sell agreements, valuation and estate planning for the business owner. He clearly has a passion for the topic and depth of experience that shows throughout the breadth of the work.” —Edwin P. Morrow III, J.D., LL.M., CFP®, Huntington National Bank, co-author, The Tools & Techniques of Estate Planning (19th Ed.) A buy-sell agreement (BSA) must set the rules of transition for a closely-held business. Author L. Paul Hood, Jr. shares 30+ years of experience writing BSAs to help business owners avoid the ugly consequences of a poorly drafted BSA. You’ll learn about: Types of BSA agreements BSA trigger events Tax consequences of BSAs Best practices for best outcomes Filled with expert information, handy checklists, and useful templates, Buy-Sell Agreements: The Last Will & Testament for Your Business will help you prepare a quality BSA as well as be the lifeline for your business in times of transition.


Author : Subramanian Chandramouli
Publisher : Notion Press
Release : 2018-04-06
Page : 140
Category : Business & Economics
ISBN 13 : 1642498661
Description :


How are some people able to sell almost anything while many others are struggling to sell a single product? Most people believe selling is very tough. Sales is easy when you understand the fundamentals. Actually, everybody in this world is a salesperson. Every single day we are selling to each other. Whether you are from a sales background or not, this book will help you master the art of selling.


Author : L. Peat O'Neil
Publisher : Writer's Digest Books
Release : 2005-12-15
Page : 320
Category : Reference
ISBN 13 : 9781582973814
Description :


The Globe-Trotter's Guide to Researching, Writing and Selling the Adventures of a Lifetime &break;&break;Let the reader feel the ticket in your hand, see your ports of call, meet the people you've come to know. Put it all on paper. &break;&break;With the guidance of L. Peat O'Neil - who is on the staff of The Washington Post Magazine - you'll write engagingly about your travels, whether in journals for your own pleasure or articles for publication. &break;&break; Discover the many types of travel articles you can write.&break; Make your journey as a seasoned travel writer does.&break; Write journal entries that lead to first drafts.&break; Organize your articles and make them flow to the end.&break; Strengthen your writing style to keep readers captivated.&break; Find information, verify it and bring it to life on paper.&break; Take your own travel photographs - or mine other sources.&break; Follow the most promising paths to selling your articles.&break; Get a glimpse of the travel writer's life. Is it for you? &break;&break;Writing and marketing exercises follow pertinent chapters. Along with her instruction, O'Neil mixes in examples from travel articles. You'll taste the flavor of distant destinations even as you see how the writers sprinkled in that spice. Don't be surprised if you feel a quickening of the pulse and the call of the open road. The world is full of fascinating places.