Take Charge Of Your Brand Download Ebook PDF Epub Online

Author : Guisselle Nunez
Publisher : Createspace Independent Publishing Platform
Release : 2018-08-11
Page : 84
Category :
ISBN 13 : 9781724635877
Description :


I have never taken a personal branding class before but this one today was so informative. A lot of the information I will take and use it in all aspects of my professional and personal life. I have also almost have my personal branding statement, which I am so excited about. Presenter and content were both fantastic. The exercises were thought-provoking and will definitely prove useful in many professional settings. Guisselle is very passionate about her knowledge. I really enjoyed her charisma and how she engages with the students. Very funny!!! These are just some of the comments and feedback Guisselle Nunez has received from attendees of her powerful 'Take Charge of Your Brand' workshop. And now, she's taken the same information she shares in these game-changing workshops, coupled with her 20+ years of marketing and communication experience and poured it into this book. Using the knowledge and experience included in these pages, readers will have exactly what is needed to help curate the perfect strategy and action plans to reach and exceed their personal and professional goals as a brand.


Author : Nathan Furr
Kyle Nel
Publisher : Harvard Business School Press
Release : 2018-11-06
Page : 256
Category : Industrial management
ISBN 13 : 9781633696549
Description :


How companies transform -- Step 1. Envisioning the future: using science fiction and strategic narrative to create a compelling story -- Step 2. Breaking bottlenecks: using decision maps and archetypes -- Step 3. Navigating the unknown: using applied neuroscience and KPIs of the future -- Leading the self-transforming organization -- Epilogue: The behavioral innovation manifesto: new approaches for a world of uncertainty


Author : Greg Geracie
Publisher : Greg Geracie
Release : 2010-07
Page : 232
Category : Business & Economics
ISBN 13 : 0615379273
Description :


Unlock your product management potential and achieve breakthrough performance for your products and company! If you're looking for an effective and proven approach to product management – one that recognizes that the majority of product managers enter the field with little or no training and must learn through trial and error – this is the book for you. Take Charge Product Management guides you step-by-step along the product management path with tips, tactics, and tools to make you and your products more successful. Whether you're a new or experienced product manager, or a seasoned executive leading a team of product managers, this hands-on guide arms you with best practices to optimize your time and effectiveness and increase your value. Learn how to: • Understand what's expected of you at each stage of your company's growth • Add value to your organization by understanding your executives' expectations • Evaluate the range of product management approaches available • Gather the mission-critical information you need to succeed • Develop an effective vision for your offering • Align your organization behind your product decisions • Form cross-functional teams and synchronize with the development team • Shift from reactive to proactive product management • Document your results


Author : Camilla Arnold
Jane Barrett
Publisher : Bloomsbury Publishing
Release : 2017-01-12
Page : 328
Category : Business & Economics
ISBN 13 : 1472933362
Description :


The world of work is changing dramatically and jobs for life have become a thing of the past. Even people moving up the corporate ladder are questioning their choices and considering new possibilities, such as work/life balance or portfolio working. If you want to take charge of your career but don't know where to start, change can feel unobtainable - a pipe dream. This action-oriented and pragmatic book will help you overcome the barriers to deciding on a career and changing career, giving you a proven roadmap to achieve your goals. Taking Charge of Your Career will lead you step-by-step through the process of building your career strategy and making it happen. Full of exercises and self-assessment tools to help you make the right choices, it also includes real-life stories of successful career changers.


Author : Don Maruska
Jay Perry
Publisher : Berrett-Koehler Publishers
Release : 2012-12-05
Page : 216
Category : Business & Economics
ISBN 13 : 1609947371
Description :


Whether you’re the new kid in a cubicle, the boss in the executive suite, or self-employed, you have huge potential for greater productivity and fulfillment. Even very high performers in excellent organizations—large and small, for profit and nonprofit—report that 30 to 40 percent of their talent is untapped. Imagine what lies waiting for you. Take Charge of Your Talent details three keys to develop and enjoy your abilities. You’ll discover new ways to identify your aspirations and opportunities, power past obstacles, and translate your intentions into results. Finally, you’ll create a personal brand with enduring career assets that will multiply the payoffs for yourself and your organization. “This inspiring book will teach you how to unlock your gifts and release your power and potential.” —Ken Blanchard, coauthor of The One Minute Manager and Great Leaders Grow “This wonderfully practical and inspiring book is based on a belief I cherish: that all humans are creative and have talent.” —Margaret J. Wheatley, author of Leadership and the New Science and So Far From Home “Maruska and Perry’s book shows how we can harness our talents in ways that expand our horizons, ramp up our ability to bring out our best, and energize those around us in the same way. Indispensable.” —Michael Ray, professor emeritus, Stanford Business School, coauthor of Creativity in Business, and author of The Highest Goal


Author : Dr. Alan Christianson
Hy Bender
Publisher : Penguin
Release : 2020-12-29
Page : 336
Category : Medical
ISBN 13 : 1615649301
Description :


Restore your thyroid balance with this no-nonsense information Unusual fatigue, unexplained weight loss or gain, a racing heart, confusion, tremors, anxiety and depression, hair loss ... an ailing thyroid can cause any combination of these symptoms or dozens of others, making it difficult for even experienced doctors to recognize when you have a thyroid disorder. Learn the ins and outs of Hashimoto's Thyroiditis, Grave's Disease, goiters, and thyroid nodules, among other thyroid ailments. Millions of people live with thyroid disorders, detected and undetected. The next best thing to a personal thyroid specialist, this invaluable guide helps you navigate the maze of conflicting information and determine your best course of action. This guide will help you find the answers you're looking for. Within these pages, you'll find in-depth looks at thyroids, how they work and how they can go bad, advice on finding the perfect doctor and reaching a diagnosis, guidance on dealing with other thyroid-related issues such as thyroid cancer and adrenal gland disease, and even tips for living a healthy lifestyle, regardless of the setbacks. Discover the path toward a healthy thyroid and start your journey today!


Author : Nicole Lapin
Publisher : Currency
Release : 2017
Page : 382
Category : Business & Economics
ISBN 13 : 0451495861
Description :


"Lapin draws on ... real stories from her own career--the good, the bad, and the ugly--to show what it means to be a 'boss' in twelve easy steps ... She first shows how to embrace the 'boss of you' mentality by seizing the power that comes from believing in yourself and expanding your skillset. Then she offers ... advice for how to kill it at as the 'boss at work,' whether you have a high-up role or not. And finally, for those who want to take the plunge as an entrepreneur, she lays out the nuts and bolts of how to be the 'boss of your own business,' from raising money and getting it off the ground to hiring a kickass staff and dealing [with] office drama to turning a profit"


Author : John Rosen
AnnaMaria Turano
Publisher : Penguin
Release : 2008-01-31
Page : 256
Category : Business & Economics
ISBN 13 : 1101218320
Description :


How long does it take to buy a loaf of bread? A pair of shoes? A car? These are trick questions. Imagine a hundred potential customers in the same store, each holding a stopwatch. Some of their stopwatches are ticking very fast (grabbing a bottle of wine before a party), some glacially slow (agonizing over the perfect bottle for a first date). Some, in fact, aren’t ticking at all. For today’s savvy marketers understanding how much time and energy consumers are willing to spend shopping for their product or service is the single most important (yet overlooked) factor in maximizing sales. After years of advising clients who sell everything from all-natural fruit juice to health insurance, John Rosen and AnnaMaria Turano have learned that capturing a consumer’s attention at precisely the right time and holding it through the purchase decision requires a strategy that they call Stopwatch Marketing. It is the method of adjusting your marketing strategies to match the shopping styles of your customers. Stopwatch Marketing unveils a systematic way to capitalize on four different types of shopping styles—Recreational, Painstaking, Impatient, and Reluctant. Rosen and Turano also share the stories of how America’s top brands put the concept of Stopwatch Marketing to work for them. You’ll learn how: Goodyear turned Assurance with TripleTred tires into a billion-dollar success story built on a shopping cycle that takes less than an hour. Roto-Rooter became the only legitimate brand in its category by controlling the typical Yellow Pages users’ 50-second search pattern. Whole Foods reinvented the supermarket shopping experience to slow down their customers’ clocks. Microsoft exploits shoppers’ reluctance to spend time researching alternatives to their Office software. Lexus begins targeting customers up to a year before they set foot inside a dealer showroom. In a world where consumers are assaulted with thousands of different marketing messages every day, the biggest challenge is to align the content and timing of your messages to the amount of time buyers have for hearing them.Stopwatch Marketing shows how to do just that and increase your bottom line as a result.


Author : Aileen Ludington
Adriel D. Chilson
Publisher : Review and Herald Pub Assoc
Release : 2001
Page : 159
Category : Cooking
ISBN 13 : 0828015597
Description :



Author : Camilla Arnold
Jane Barrett
Publisher : Bloomsbury Publishing
Release : 2017-01-12
Page : 328
Category : Business & Economics
ISBN 13 : 1472933354
Description :


The world of work is changing dramatically and jobs for life have become a thing of the past. Even people moving up the corporate ladder are questioning their choices and considering new possibilities, such as work/life balance or portfolio working. If you want to take charge of your career but don't know where to start, change can feel unobtainable - a pipe dream. This action-oriented and pragmatic book will help you overcome the barriers to deciding on a career and changing career, giving you a proven roadmap to achieve your goals. Taking Charge of Your Career will lead you step-by-step through the process of building your career strategy and making it happen. Full of exercises and self-assessment tools to help you make the right choices, it also includes real-life stories of successful career changers.


Author : Jo Condrill
Publisher : GoalMinds, Inc.
Release : 2003-01-15
Page : 170
Category : Self-Help
ISBN 13 : 9780974097008
Description :


Real help for real people! Solid step-by-step guidance shows how to move confidently into the future. Practical, down-to-earth wisdom teaches you how to take charge of the crucial choices and challenges you'll meet along the way. Learn how to rehearse and


Author : Brand Development Associates Int'l
Publisher : eBookIt.com
Release : 2011-11-07
Page :
Category : Business & Economics
ISBN 13 : 0982535333
Description :


You already have the resources you need to build a powerhouse brand.If you believe you lack the money, people, time, or ideas to create a thriving brand, think again. In fact, you already have FIVE powerful marketing resources you can use right now to get big-brand results at low cost ... or no cost at all.Step One: Shift your mindset.International branding expert Brenda Bence has created the definitive guide to branding on a tight budget. After years as a mega-brander working across four continents and 50 countries for deep-pocketed consumer giants like Procter & Gamble and Bristol-Myers Squibb, she left the corporate world to start her own business. From scratch — and with almost empty pockets — Brenda used inventive, low-cost methods to build her own international brand that now serves clients in 25 countries with offices in the U.S. and Asia.Based on Brenda's successful low-cost branding workshops that receive rave reviews around the globe, Smarter Branding Without Breaking the Bank is a treasure chest of tips, tools, andtechniques to help SMEs and solo-preneurs achieve similar results at minimal expense.You will:* Learn to leverage five existing assets to create a robust brand marketing plan* Craft a unique and compelling brand positioning using six proven elements* Dispel widely-held branding myths that could be holding you back from success* Apply lessons from dozens of real-world case studies from a variety of businesses* Create a permanent "marketing mindset" for you and your team


Author : Chris Dessi
Publisher :
Release : 2015-11-29
Page : 142
Category : Business & Economics
ISBN 13 : 9781619613737
Description :


It's time to start taking charge of your career. Technology and social media means that it's now easier than ever to stand out, build a personal brand, and stand out from the crowd. As CEO of Silverback Social, Chris Dessi has seen countless people do this first-hand, and the fantastic results of doing so. And now he's showing you how to do the same. In "Remarkable You," Dessi explains how you can take control of your destiny and insulate yourself against the whims of a fickle corporate world that sends jobs abroad, automates them or, simply dissolves them in an attempt to adapt to a changing world. He's been through it himself and emerged more secure -- personally, as well as financially -- than ever before. And so can you. Whether you're looking to move jobs, get a promotion, or start your own business, Remarkable You will help you do what you need to get there.


Author : Richard Ganz
Publisher : Landmark Project Press
Release : 2008-06
Page : 332
Category : Religion
ISBN 13 : 0978098749
Description :


Ganz discusses how to attain the often seemingly impossible dream of a power-charged, super-charged, God-charged, Take-Charge life.


Author : Heather Welford
Publisher : Teach Yourself
Release : 2010-01-29
Page : 192
Category : Body, Mind & Spirit
ISBN 13 : 1444129716
Description :


Take Charge of Your Fertility explains everything the prospective parent may need to know as they face the physical, emotional and practical challenges of trying for a baby. It covers health issues in full, from basic biology and an explanation of fertility and cycles to outlining what supplements are useful and what aren't, and how you can maximise your chances by following a healthy diet and cutting alcohol or nicotine intake. There are plenty of resources and guidelines for parents facing difficulties, including a guide to the medical options, and advice on how to seek further help. It will help couples to deal with the emotional issues faced when trying for a baby, and will also give practical information on who you should tell and who you must tell, and when. With coverage of all aspects of very early pregnancy, from do-it-yourself tests to the very first scan, it will be a useful resource which will help all prospective parents, whether looking to start or to expand their family. NOT GOT MUCH TIME? One, five and ten-minute introductions to key principles to get you started. AUTHOR INSIGHTS Lots of instant help with common problems and quick tips for success, based on the author's many years of experience. TEST YOURSELF Tests in the book and online to keep track of your progress. EXTEND YOUR KNOWLEDGE Extra online articles at www.teachyourself.com to give you a richer understanding of your fertility. FIVE THINGS TO REMEMBER Quick refreshers to help you remember the key facts. TRY THIS Innovative exercises illustrate what you've learnt and how to use it.


Author : Glenda Hatchett
Publisher : Center Street
Release : 2010-09-20
Page : 272
Category : Self-Help
ISBN 13 : 1599953811
Description :


For nearly ten years, Judge Glenda Hatchett has delighted TV audiences with a brand of justice that turns the everyday into something eminently watchable. Her message can be distilled into the following two words: Dare Yourself. Whatever obstacles or fears one faces, Judge Hatchett's prescription implores readers to write their own story in this life. With care and conviction, Judge Hatchett uses real life stories from the courtroom and her personal life to counsel readers. Shows them how to find their true purpose and gifts, to be real about their reality and its potential outside of challenging circumstances, and to always be true to themselves. Interactive as well as inspirational, DARE TO TAKE CHARGE challenges the reader to ask self-reflective questions that lead to moments of self-discovery and a defined pathway to healing. Daring her audience to study the positive with the same interest and intensity that they study the negative, Judge Hatchett uncovers the potential for grace and success in lives that are now punctuated with despair and unfaithfulness.


Author : Annabelle Reitman
Publisher : American Society for Training and Development
Release : 2003-05
Page : 16
Category : Business & Economics
ISBN 13 : 9781562863531
Description :


Whether you need a career check-up, or you are actively seeking a new profession, this Infoline may be the ticket to help you take charge of your career prospects. This issue provides tips and tools to help you understand your personal and professional needs. It can help you prepare to execute a career move, or simply to survive the search for a new job. You will find a sample resume along with checklists on setting professional priorities, informational interviewing, resume tips, and a job search action plan.


Author : Catherine Kaputa
Publisher : Nicholas Brealey
Release : 2012-09-16
Page : 334
Category : Business & Economics
ISBN 13 : 1857889347
Description :


Learn insider secrets for career success from THE personal branding strategist. Celebrity entertainers, star athletes, and corporate icons didn't accidentally wind up at the top-they branded their way there. Now you, too, can leverage the power of a personal brand, harness your potential and take charge of your career. Using strategies from the playbook of the Mad Men of Madison Avenue, advertising guru Catherine Kaputa serves as your personal branding coach in You Are A Brand! 2nd Edition: In Person and Online, How Smart People Brand Themselves for Business Success. Kaputa has expanded her 2007 award-winning classic to include new chapters on crafting your own "elevator speech" and leveraging the power of social media. This updated edition explores strategies and tactics to tap into the power of words, learn the principles of visual identity, think in terms of markets, and execute a self-brand action plan that is unique and memorable. Combining today's hottest business concepts with the realities of the modern workplace, You Are a Brand! 2nd Edition highlights the self-branding odysseys of savvy professionals and budding entrepreneurs-Catherine Kaputa will coach you to take charge of your career through the one-of-a-kind brand that is YOU.


Author : A.J. Monte
Rick Swope
Publisher : Ballantine Books
Release : 2009-05-26
Page : 240
Category : Business & Economics
ISBN 13 : 0345517350
Description :


The book behind the empowering public television special–indispensable advice from the money experts who invest a lot in you! As the storms of confusion and market madness swirl around us and we’re bombarded by incorrect and perhaps financially lethal information, we need the calm, steady, informed advice of The Market Guys, Rick Swope and A. J. Monte. Trusted nationwide through their television show, seminars, and podcasts, they bring inside perspective on how the markets work, how to manage risk, and how to survive turbulent times. In Take Charge of Your Money Now!, The Market Guys share their key strategies for helping you control your finances, including ● Managing Risk Is Rule #1 Reduce your risk by diversifying your investments. The Market Guys discuss the different types of investments that readers can pursue, including real estate, bonds, and gold. ● Know the Language of the Markets From “stock split” to “value investing,” knowing the lingo builds confidence, and confidence builds profits. ● Identify Your Financial Enemies Every day you are surrounded by a cacophony of marketing messages that try to entice you to spend money you may not have. Learn how to avoid some of the most common traps, from credit cards and car loans to store gift cards. ● Invest Without Fear Invest with confidence by figuring out your risk suitability profile, ensuring that you will choose investments that are appropriate for your level of tolerance. ● Emotions Are Your Enemy When it comes to money and finances, our emotions get in the way of what we often know is the right course of action. If you want to take charge of your money, you have to take charge of your emotions. ● Follow the KISS principle Keep It Super Simple–a simple plan is easy to create and easy to execute. Complete with illustrative anecdotes, this book is a vital resource for these difficult economic times, a do-it-yourself classic by two take-charge guys.


Author : Susan Boyle Hillstrom
Publisher : Hearst Books
Release : 2005
Page : 221
Category : House & Home
ISBN 13 : 9781588164346
Description :


A complete guide to home renovation and remodeling provides updated information about budgeting and hiring contractors, negotiating contracts, how to supervise the construction, and what to do if things go awry. Original.