The Art Of The Start 20 Download Ebook PDF Epub Online

Author : Guy Kawasaki
Publisher : Portfolio
Release : 2015
Page : 336
Category : Business & Economics
ISBN 13 : 9780241187265
Description :


The Art of the Startis the classic bestselling guide to launching and making your new product, service or idea a success. Fully revised and expanded for the first time in a decade, The Art of the Start2.0 now features Guy Kawasaki's advice on the tools which make it easier than ever to get established - including social media, crowdfunding and cloud computing. Whether you're an aspiring entrepreneur, own a business, or want to get more entrepreneurial within any organization, this book will help you make your crazy ideas stick. It's an adventure that's more art than science - the art of the start. 'The Art of the Start 2.0is the ultimate entrepreneurship handbook. Kawasaki's generous wisdom, tips, and humour reflect his successes and failures. We can all benefit from his insights.' Arianna Huffington, President and Editor-in-Chief, Huffington Post'A successful entrepreneur requires three things- a garage, an idea, and this book - Guy's irrepressible guide to the raw essentials of life in a young company.' Michael Moritz, Sequoia Capital


Author : Guy Kawasaki
Publisher : Penguin
Release : 2015-03-03
Page : 336
Category : Business & Economics
ISBN 13 : 0698193636
Description :


Fully revised and expanded for the first time in a decade, this is Guy Kawasaki's classic, bestselling guide to launching and making your new product, service, or idea a success. Whether you're an aspiring entrepreneur, small-business owner, intrapreneur, or not-for-profit leader, there's no shortage of advice on topics such as innovating, recruiting, fund raising, and branding. In fact, there are so many books, articles, websites, blogs, webinars, and conferences that many startups get paralyzed, or they focus on the wrong priorities and go broke before they succeed. The Art of the Start 2.0 solves that problem by distilling Guy Kawasaki's decades of experience as one of the most hardworking and irreverent strategists in the business world. Guy has totally overhauled this iconic, essential guide for anyone starting anything. It’s 64 percent longer than version 1.0 and features his latest insights and practical advice about social media, crowdfunding, cloud computing, and many other topics. Guy understands the seismic changes in business over the last decade: Once-invulnerable market leaders are struggling. Many of the basics of getting established have become easier, cheaper, and more democratic. Business plans are no longer necessary. Social media has replaced PR and advertising as the key method of promotion. Crowdfunding is now a viable alternative to investors. The cloud makes basic infrastructure affordable for almost any new venture. The Art of the Start 2.0 will show you how to effectively deploy all these new tools. And it will help you master the fundamental challenges that have not changed: building a strong team, creating an awesome product or service, and facing down your competition. As Guy likes to say, “Entrepreneur is a state of mind, not a job title.” His book will help you make your crazy ideas stick, through an adventure that's more art than science – the art of the start.


Author : John Danner
Mark Coopersmith
Publisher : John Wiley & Sons
Release : 2015-03-04
Page : 288
Category : Business & Economics
ISBN 13 : 111901767X
Description :


Leverage the power of failure in your organization Nobody wants to fail, but failure is a fact of life. Most of us treat it as a regrettable, even shameful, event best overlooked. In truth, failure can be a game-changing strategic resource that can help you and your organization achieve the greater success you crave. The Other "F" Word shows how successful leaders and teams are putting failure to work every day - to re-engage employees, spark innovation and accelerate growth. Authors Danner and Coopersmith - with their rare blend of senior-level executive experience, global advising, teaching acumen and cross-discipline perspective - share these valuable new practices, and show how they can improve results across your organization. Based on exclusive interviews with prominent leaders and insightful examples from their own in-depth work, the book features a practical seven-stage framework to liberate failure as a force to advance your leadership agenda. After all, everyone creates and confronts failure on a daily basis. Why not use it to your advantage? The Other "F" Word shows you how to: Start an open, productive conversation about failure across your organization Reduce the fear of failure that stifles initiative, creativity and engagement Anticipate, prepare for and respond to failure, so you can leverage it when it happens Harness failure as a catalyst to drive innovation, improve performance and strengthen culture Failure's like gravity – pervasive and powerful. Whether you're a leader or team member of a startup, a growing business, or an established enterprise, failure is today's lesson for tomorrow. Let The Other "F" Word show you how to apply this lesson and take your company where it needs to go.


Author : Sun Tzu
Publisher : Diamond Pocket Books Pvt Ltd
Release : 2021-03-18
Page : 104
Category : Fiction
ISBN 13 : 9390960037
Description :


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Author : Garth Stein
Publisher : Harper
Release : 2016-05-15
Page : 400
Category : Fiction
ISBN 13 : 9780062021496
Description :


Meet Enzo, the unforgettable canine narrator of this bittersweet and transformative story of family, love, loyalty, and hope. Enzo is a philosopher with a nearly human soul, and he's gained a wealth of knowledge from hours spent in front of the TV.


Author : Coralie McCormick
Publisher : Hyperink Inc
Release : 2012-02-12
Page : 19
Category : Study Aids
ISBN 13 : 1484006712
Description :


ABOUT THE BOOK Guy Kawasaki will often talk about his condition of tinnitis. Doctors are a bit mystified about the condition that means he has a constant ringing in his right ear. They have advised him to cut back on everything from his salt intake to caffeine. Kawasaki has another theory. As a venture capitalist, he has to listen to pitches all the time. He has entrepreneurs and would-be entrepreneurs with 60-slide Powerpoint presentations boasting about patents that are pending, a $50 billion market, and investors that are already on board. Subsequently he has developed this condition that occasionally leads to a sense of vertigo. In the hopes of making his life easier by giving start-ups a guide to the pitch and the abc’s of beginning their business, The Art of the Start was written. Kawasaki admits that the temptation when embarking on a project like this is to want to appear like an omniscient, all-knowing guru who never made mistakes in his career, when in fact he has. What he has used in writing his book is the hindsight of what he wished he had done at different points in his career. MEET THE AUTHOR Coralie would really like to travel constantly. Chasing monkeys off my balcony in the morning sounds like a great morning constitutional, and she loves finding new dishes to try in new out-of-the-way towns. When not travelling, Coralie is planning new trips, taking photographs, playing with he nephews, or writing. She has a day job that helps her pay the bills and a degree in Economics. She is also obsessed with Haruki Murakami novels and his 'words as pictures' style where sheep can talk, and you can always check yourself into the Dolphin Hotel when you need a break. EXCERPT FROM THE BOOK Throughout his book, Kawasaki peppers the pages with “Exercises” that he uses as useful self-checks for budding entrepreneurs to check whether or not they need to reconsider the direction they’ve chosen for their enterprise. For instance, in the section on The Art of Positioning, Kawasaki discusses naming strategies. He lists pointers and pitfalls of the naming process. He explains that ideally your name should be able to function as a verb and the Exercise after the section immediately asks the reader to use the name of their business in this context to see if it can function as a verb. Another tool that Kawasaki uses that is useful is the section following each chapter entitled FAQ, standing not for Frequently Asked Questions, but instead Frequently Avoided Questions. In this not-so-gentle way he reminds us that as entrepreneurs we tend to develop tunnel vision, disregarding what we dismiss as irrelevant or inconvenient. Only this works to the detriment of the budding entrepreneur as you cannot afford to ignore any facet of a growing business. For instance, in the chapter on The Art of Writing a Business Plan, one FAQ asks: “How frequently should I rewrite my business plan?” Buy a copy to keep reading!


Author : BusinessNews Publishing
Publisher : Primento
Release : 2013-02-15
Page : 10
Category : Business & Economics
ISBN 13 : 2806229758
Description :


The must-read summary of Guy Kawasaki's book "The Art of the Start: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything". This complete summary of the ideas from Guy Kawasaki's book "The Art of the Start" shows how starting a business is an art. In his book, the author explains a step-by-step approach for starting any business project, from launching a start-up to creating a new product. He also demonstrates the importance of giving meaning to everything you do to make things happen and achieve success. Added-value of this summary: • Save time • Understand the key concepts • Expand your business knowledge To learn more, read "The Art of the Start" and find out everything you need to know about starting a new business and how to make it a success!


Author : Robert Taibbi
Publisher : W. W. Norton & Company
Release : 2016-02-22
Page : 240
Category : Psychology
ISBN 13 : 0393708446
Description :


Making Psychotherapy Count from the Start The average client today only comes to therapy five to eight times, and many only come once, so it is increasingly important, therefore, for therapists to achieve first-session success. Therapeutic skills and sales and marketing savvy are equally important to this task. In the first sixty minutes, clinicians must build trust, communicate what they have to offer, and ensure that the client feels different when they walk out than they did walking in. Short, practical, and applicable to all therapeutic modalities, this book walks readers through all the first-session essentials, including preparation for the first session, action-steps for each stage of the session, techniques for changing the emotional climate, and “closing the deal,” to make sure that clients come back for more. Packed with case examples, vignettes, tools, and techniques, The Art of the First Session prepares clinicians with critical skills to cut through performance anxiety, feel and convey confidence with clients, and hit the ground running in therapy with new clients.


Author : Guy Kawasaki
Publisher : Penguin
Release : 2004
Page : 226
Category : Business & Economics
ISBN 13 : 9781591840565
Description :


A new product, a new service, a new company, a new division, a new anything - where there's a will, Kawasaki shows the way with his essential steps to launching one's dreams.


Author : Daniel Gilbert
Publisher : Vintage Canada
Release : 2009-02-24
Page : 336
Category : Psychology
ISBN 13 : 0307371360
Description :


A smart and funny book by a prominent Harvard psychologist, which uses groundbreaking research and (often hilarious) anecdotes to show us why we’re so lousy at predicting what will make us happy – and what we can do about it. Most of us spend our lives steering ourselves toward the best of all possible futures, only to find that tomorrow rarely turns out as we had expected. Why? As Harvard psychologist Daniel Gilbert explains, when people try to imagine what the future will hold, they make some basic and consistent mistakes. Just as memory plays tricks on us when we try to look backward in time, so does imagination play tricks when we try to look forward. Using cutting-edge research, much of it original, Gilbert shakes, cajoles, persuades, tricks and jokes us into accepting the fact that happiness is not really what or where we thought it was. Among the unexpected questions he poses: Why are conjoined twins no less happy than the general population? When you go out to eat, is it better to order your favourite dish every time, or to try something new? If Ingrid Bergman hadn’t gotten on the plane at the end of Casablanca, would she and Bogey have been better off? Smart, witty, accessible and laugh-out-loud funny, Stumbling on Happiness brilliantly describes all that science has to tell us about the uniquely human ability to envision the future, and how likely we are to enjoy it when we get there.


Author : Shu Hattori
Publisher : McGraw Hill Professional
Release : 2015-11-27
Page : 192
Category : Business & Economics
ISBN 13 : 125958299X
Description :


47 strategies elite managers follow to reach the highest level of success The McKinsey Edge culls the personal best practices of an exclusive group of managers connected to McKinsey & Company, a firm that services eighty percent of the world’s largest corporations. Through a wealth of 47 rigorously selected, battle-tested, immediately implementable, and practical tips, readers discover the secrets to building the self, growing with others, enhancing process management, and going the extra mile to reach the next leadership horizon. Everyone struggling to accelerate their career will keep this book at their fingertips for its rare, real-world advice for ascending through the levels of management—all of which require specific mindsets and capabilities that only a handful of people ever master.


Author : Guy Kawasaki
Peg Fitzpatrick
Publisher : Penguin
Release : 2014-12-04
Page : 208
Category : Business & Economics
ISBN 13 : 0698197674
Description :


By now it's clear that whether you're promoting a business, a product, or yourself, social media is near the top of what determines your success or failure. And there are countless pundits, authors, and consultants eager to advise you. But there’s no one quite like Guy Kawasaki, the legendary former chief evangelist for Apple and one of the pioneers of business blogging, tweeting, Facebooking, Tumbling, and much, much more. Now Guy has teamed up with Peg Fitzpatrick, who he says is the best social-media person he’s ever met, to offer The Art of Social Media—the one essential guide you need to get the most bang for your time, effort, and money. With over one hundred practical tips, tricks, and insights, Guy and Peg present a bottom-up strategy to produce a focused, thorough, and compelling presence on the most popular social-media platforms. They guide you through steps to build your foundation, amass your digital assets, optimize your profile, attract more followers, and effectively integrate social media and blogging. For beginners overwhelmed by too many choices as well as seasoned professionals eager to improve their game, The Art of Social Media is full of tactics that have been proven to work in the real world. Or as Guy puts it, “great stuff, no fluff.”


Author : P.T. Barnum
Publisher : Page2Page
Release : 2019-07-19
Page : 341
Category : Fiction
ISBN 13 : 2291075861
Description :


P. T. Barnum, the great American showman of the 19th century, wrote this short book about making and keeping money. He certainly had life experiences that qualify him for the subject--he started a small newspaper in his twenties, bought and transformed a museum into a showplace for curiosities, built a circus empire that gave performances in America and Europe, promoted a performing tour of a singer, fell into debt in the 1850s and pulled himself out by lecture tours, was a mayor, and founded a hospital. Excerpts: "Those who really desire to attain an independence, have only to set their minds upon it, and adopt the proper means, as they do in regard to any other object which they wish to accomplish, and the thing is easily done. But however easy it may be found to make money, I have no doubt many of my hearers will agree it is the most difficult thing in the world to keep it. ... True economy consists in always making the income exceed the out-go." "Unless a man enters upon the vocation intended for him by nature, and best suited to his peculiar genius, he cannot succeed. I am glad to believe that the majority of persons do find their right vocation. Yet we see many who have mistaken their calling..." His advice is indicated by the chapter titles: DON'T MISTAKE YOUR VOCATION, SELECT THE RIGHT LOCATION, AVOID DEBT, PERSEVERE, WHATEVER YOU DO, DO IT WITH ALL YOUR MIGHT, USE THE BEST TOOLS, DON'T GET ABOVE YOUR BUSINESS, LEARN SOMETHING USEFUL, LET HOPE PREDOMINATE, BUT BE NOT TOO VISIONARY, DO NOT SCATTER YOUR POWERS, BE SYSTEMATIC, READ THE NEWSPAPERS, BEWARE OF "OUTSIDE OPERATIONS", DON'T INDORSE WITHOUT SECURITY, ADVERTISE YOUR BUSINESS, "DON'T READ THE OTHER SIDE", BE POLITE AND KIND TO YOUR CUSTOMERS, BE CHARITABLE, DON'T BLAB, PRESERVE YOUR INTEGRITY.


Author :
Publisher :
Release : 1916
Page :
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Author :
Publisher :
Release : 1920
Page :
Category : Insurance
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Author : Hervé Lebret
Publisher : CreateSpace
Release : 2007
Page : 189
Category : Business & Economics
ISBN 13 :
Description :


Although start-ups represent a major phenomenon in the USA, they also create skepticism and even suspicion, perhaps because of the excesses of the Internet bubble. Apple, Microsoft, Intel, Cisco, Yahoo and Google were all start-ups and these success stories show that the phenomenon is not mere speculation. The goal of this book is to show start-ups from a different angle. Start-ups are created by individuals who are passionate and who have dreams. Therefore this work should not only be read by specialists of innovation or by high tech entrepreneurs, but also by anyone interested in the history and economics of start-ups. The book is presented in two parts: it begins with a presentation of Silicon Valley start-ups, which ends with a description of the ecosystem of this region. The second part is dedicated to Europe, where the start-up phenomenon has failed in comparison. The main message is that it is absolutely necessary to take more inspiration from Silicon Valley.


Author : Duncan Macmillan
Publisher : Mainstream Publishing Company Limited
Release : 1994
Page : 192
Category : Art
ISBN 13 :
Description :


This text tells the story of modern Scottish painting and sculpture. It sets out the claim of artists like Macintosh and Fergusson to be partners, not followers in the early modern movement. It traces the impact of the ideas of the Scots Renaissance on the work of painters such as William Godstone, the evolution of a distinct Edinburgh School with Sir William Gillies, Anne Redpath and Sir Robin Philipson. It also details the important place that artists from Scotland such as Joan Eardley, Sir Eduardo Paolozzi and Alan Davie played in the post-war period in Britain. It examines the achievement of Ian Hamilton Finlay, the revolutionary impact of John Bellany's work and finally artists such as Steven Campbell, Ken Currie and others who have marked a new flowering of Scottish art in the 1980s and 1990s.


Author :
Publisher :
Release : 1995
Page :
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Author : National Gallery of Victoria. Council of Trustees
Publisher :
Release : 2000
Page :
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Author : Joanne Dubbs Ball
Dorothy Hehl Torem
Publisher : Schiffer Pub Limited
Release : 1993
Page : 238
Category : Antiques & Collectibles
ISBN 13 :
Description :


A sentimental journey through 100 years of fashion accessories. Hundreds of hats, shoes, gloves, scarves, jewelry, handbags, and more are presented in a decade-by-decade progression of fashion styles. 478 color photos, original drawings, and an extensive text bring the twentieth century to life. Collectors of vintage clothing will covet the information and illustrations in this gorgeous work.