Understanding Business Research Download Ebook PDF Epub Online

Author : Bart L. Weathington
Christopher J. L. Cunningham
Publisher : John Wiley & Sons
Release : 2012-08-20
Page : 506
Category : Business & Economics
ISBN 13 : 1118342968
Description :


Explore the essential steps for data collection, reporting, and analysis in business research Understanding Business Research offers a comprehensive introduction to the entire process of designing, conducting, interpreting, and reporting findings in the business environment. With an emphasis on the human factor, the book presents a complete set of tools for tackling complex behavioral and social processes that are a part of data collection in industry settings. Utilizing numerous real-world examples throughout, the authors begin by presenting an overview of the research process, outlining key ideas relating to the business environment, ethics, and empirical methods. Quantitative techniques and considerations that are specific to business research, including sampling and the use of assessments, surveys, and objective measures are also introduced. Subsequent chapters outline both common and specialized research designs for business data, including: Correlational Research Single Variable Between-Subjects Research Correlated Groups Designs Qualitative and Mixed-Method Research Between-Subjects Designs Between-Subjects Factorial Designs Research with Categorical Data Each chapter is organized using an accessible, comprehensive pedagogy that ensures a fluid presentation. Case studies showcase the real-world applications of the discussed topics while critical thinking exercises and Knowledge Checks supply questions that allow readers to test their comprehension of the presented material. Numerous graphics illustrate the visual nature of the research, and chapter-end glossaries outline definitions of key terms. In addition, detailed appendices provide a review of basic concepts and the most commonly used statistical tables. Requiring only a basic understanding of statistics, Understanding Business Research is an excellent book for courses on business statistics as well as business and management science research methods at the graduate level. The book is also a valuable resource for practitioners in business, finance, and management science who utilize qualitative and quantitative research methods in their everyday work.


Author : Bart L. Weathington
Christopher J. L. Cunningham
Publisher : John Wiley & Sons
Release : 2012-08-28
Page : 506
Category : Business & Economics
ISBN 13 : 1118134265
Description :


Explore the essential steps for data collection, reporting, and analysis in business research Understanding Business Research offers a comprehensive introduction to the entire process of designing, conducting, interpreting, and reporting findings in the business environment. With an emphasis on the human factor, the book presents a complete set of tools for tackling complex behavioral and social processes that are a part of data collection in industry settings. Utilizing numerous real-world examples throughout, the authors begin by presenting an overview of the research process, outlining key ideas relating to the business environment, ethics, and empirical methods. Quantitative techniques and considerations that are specific to business research, including sampling and the use of assessments, surveys, and objective measures are also introduced. Subsequent chapters outline both common and specialized research designs for business data, including: Correlational Research Single Variable Between-Subjects Research Correlated Groups Designs Qualitative and Mixed-Method Research Between-Subjects Designs Between-Subjects Factorial Designs Research with Categorical Data Each chapter is organized using an accessible, comprehensive pedagogy that ensures a fluid presentation. Case studies showcase the real-world applications of the discussed topics while critical thinking exercises and Knowledge Checks supply questions that allow readers to test their comprehension of the presented material. Numerous graphics illustrate the visual nature of the research, and chapter-end glossaries outline definitions of key terms. In addition, detailed appendices provide a review of basic concepts and the most commonly used statistical tables. Requiring only a basic understanding of statistics, Understanding Business Research is an excellent book for courses on business statistics as well as business and management science research methods at the graduate level. The book is also a valuable resource for practitioners in business, finance, and management science who utilize qualitative and quantitative research methods in their everyday work.


Author : Verónica Rosendo Ríos
Publisher : ESIC
Release : 2016-09-05
Page :
Category :
ISBN 13 : 8416701229
Description :


The Industrial Revolution favored the growth of supply, until its surplus with regards to demand led to the paradigm shift from focusing on the product (“a good product sells itself”), or production (“a cheap product sells itself”), to the emphasis on customer relationships (“understanding consumer needs through market research”). Therefore, economic and technological development facilitated the incorporation of the business research discipline into the process of decision making —in the beginning— and business intelligence processes —these days— in order to make well informed decisions at lower economic risks (Méndez del Río, 2006). Thus, this book provides managers and students alike, with a clear analysis of business research methods, combining the knowledge, understanding and skills necessary to complete a successful research project. Readers will learn from proven examples and case studies based on real life situations, which complement theoretical concepts and clearly illustrate how to do an appropriate market research. With each chapter, the reader is guided through all the stages of a market research process -from problem recognition to final report writing. This book offers both a deep understanding and at the same time permits judgment and analysis from a financial-audit perspective. It reviews and develops easy-to-follow theoretical and practical concepts in a simple, concise and clear structure that facilitate the application of business research methods to a wide variety of business sectors. Contents Introduction.- PART I: GATHERING THE DATA. Nature and Characteristics of Marketing Research.- Marketing Research Organization and Planning.- Sources and Tools of Market Research Data.- Measurement Scales and Questionnaire.- Surveys.- Panels.- Marketing Experimental Research.- Observation.- Qualitative Tools.- Theory and Practice of Sampling.- Fieldwork.- PART II: ANALYSING THE DATA. Survey Code and Tabulation.- Hypothesis Testing.- PART III: THE REPORT. The Report.- Figure Index.- Table Index .


Author : Mark Easterby-Smith
Lena J. Jaspersen
Publisher : Sage Publications Limited
Release : 2021-05-08
Page : 568
Category :
ISBN 13 : 9781529734515
Description :


An updated edition of a bestselling text that provides readers with a clear and comprehensive overview of methods for conducting management and business research.


Author : Dr. Sue Greener
Publisher : Bookboon
Release : 2008
Page : 110
Category : Business
ISBN 13 : 8776814211
Description :



Author : Christian Nielsen
Morten Lund
Publisher : Routledge
Release : 2018-11-01
Page : 128
Category : Business & Economics
ISBN 13 : 1351232258
Description :


The growing body of research on business models draws upon a range of sub-disciplines, including strategic management, entrepreneurship, organization studies and management accounting. Business Models: A Research Overview provides a research map for business scholars, incorporating theoretical and applied perspectives. It develops the field of business model research by offering a critique of the field as it has developed to date and provides a guide for future research and theorization. The research performed as a basis for this book improves and extends prior subjective and less-documented work by using a scientific approach to identifying impactful research. The book argues that business model research is a mature field and that future research should focus on performative and ecosystem-based contributions, with the timely identification of four distinct stages of business model research. The study here provokes a new set of research questions, which are addressed in the concluding passages of Chapters 5–8, as a point of departure for those researching business models. This book is essential primary reading for scholars and practitioners of business models who are looking to seek out new knowledge and build new perspectives.


Author : Bill Lee
Mark N. K. Saunders
Publisher : SAGE
Release : 2017-10-23
Page : 136
Category : Business & Economics
ISBN 13 : 1473934397
Description :


In Case Study Research, Bill Lee and Mark Saunders describe the properties of case study designs in organizational research, exploring the uses, advantages and limitations of case research. They also demonstrate the flexibility that case designs offer, and challenges the myths surrounding this approach. Ideal for Business and Management students reading for a Master’s degree, each book in the series may also serve as reference books for doctoral students and faculty members interested in the method. Part of SAGE’s Mastering Business Research Methods series, conceived and edited by Bill Lee, Mark N. K. Saunders and Vadake K. Narayanan and designed to support students by providing in-depth and practical guidance on using a chosen method of data collection or analysis. Watch the editors introduce the Mastering Business Research Methods series and tell you more about the first three books.


Author : John Beech
Publisher : SAGE
Release : 2014-11-10
Page : 192
Category : Business & Economics
ISBN 13 : 1473906288
Description :


Available as an E-Inspection Copy! Go here to order Taking the fear out of writing your business project, this book helps you understand and carry out each step of the research process. With detailed, friendly and engaging support it takes you from the very beginning to the very end. Key features: Chapters are structured around FAQs such as ‘How to choose a research question?’, ‘How do I go about a literature review?’ guiding you towards a full understanding of the research process Workbook tasks help you shape your thoughts on each topic, enabling you to decide your own research question and how you will research it The importance of various ideas is clearly signposted, helping you prioritise your time according to your needs and goals. Templates and checklists from the book are also available for download at the Doing Your Business Research Project companion website at study.sagepub.com/beech This interactive guide is ideal for all Business and Management students about to complete a research project or dissertation.


Author : Emma Bell
Alan Bryman
Publisher :
Release : 2018-11-05
Page : 688
Category :
ISBN 13 : 0198809875
Description :


Business Research Methods is the complete introduction to doing business research and is an ideal guide for students embarking on a research project. Developed specifically with business and management students in mind, this textbook explores the nature and purpose of business research and the issues it entails, while also providing students with practical advice through "Tips and skills" boxes. In addition to a broad range of relevant examples,the book features a substantial discussion of ethics, and a strong emphasis on the most frequent challenges faced by students, such as choosing a research question, planning a project, and writing it up.Fresh voices and perspectives run throughout this edition. New author, Bill Harley, further internationalizes the book's coverage, based on his expertise in the Australian business and management context. Also hear from Amrit, Jordan, Anna, Ed, and Alex - an additional five students whose personalinsights and advice in the "student experience" feature help you avoid common mistakes, and follow their successful strategies when undertaking your own research project.This edition has been extensively revised, updated, and streamlined. Coverage of E-Research is now woven throughout the entire book to reflect the centrality of internet-based research methods. The book is accompanied by a suite of online resources that include: For students:* Multiple choice questions* Research Project guide * Interviews with students * Data sets * Using Excel in data analysis (in Excel)* Web linksFor lecturers:* Test bank* Discussion questions* PowerPoint slides * Lecturer's guide * Case studies * Figures and plates from the text* VLE cartridge


Author : Mark Easterby-Smith
Richard Thorpe
Publisher : SAGE
Release : 2015-04-01
Page : 400
Category : Business & Economics
ISBN 13 : 147392765X
Description :


Now in its Fifth Edition, this much-loved text offers theoretical and philosophical depth as well as insights into practice. The text covers the entire research process in an accessible way and provides critical, thoughtful treatment of important issues like ethics and politics, making it an invaluable companion for any business and management student New to the Fifth Edition: Expanded to include examples from across business and management including Marketing, International Business and Psychology Up-to-date, international examples and cases from a range of countries Introductory chapter looks at writing proposals in detail Chapter on the literature review now includes how to critically review Move towards new technologies and social media including discussion of wikis and cloud sourcing Improved structure and flow, with three chapters on qualitative methods and three on quantitative methods Additional practical exercises which are linked to key research tasks throughout The companion website (https://edge.sagepub.com/easterbysmith) offers a wealth of resources for both lecturers and students including, for lecturers, an instructor′s manual and PowerPoint slides and, for students, author podcasts, journal articles, web links, MCQs, datasets and a glossary.


Author : National Research Council
Division of Behavioral and Social Sciences and Education
Publisher : National Academies Press
Release : 2007-05-05
Page : 200
Category : Social Science
ISBN 13 : 0309104920
Description :


The U.S. economy is highly dynamic: businesses open and close, workers switch jobs and start new enterprises, and innovative technologies redefine the workplace and enhance productivity. With globalization markets have also become more interconnected. Measuring business activity in this rapidly evolving environment increasingly requires tracking complex interactions among firms, establishments, employers, and employees. Understanding Business Dynamics presents strategies for improving the accuracy, timeliness, coverage, and integration of data that are used in constructing aggregate economic statistics, as well as in microlevel analyses of topics ranging from job creation and destruction and firm entry and exit to innovation and productivity. This book offers recommendations that could be enacted by federal statistical agencies to modernize the measurement of business dynamics, particularly the production of information on small and young firms that can have a disproportionately large impact in rapidly expanding economic sectors. It also outlines the need for effective coordination of existing survey and administrative data sources, which is essential to improving the depth and coverage of business data.


Author : Christopher J. L. Cunningham
Bart L. Weathington
Publisher : John Wiley & Sons
Release : 2013-06-06
Page : 544
Category : Medical
ISBN 13 : 1118594363
Description :


A comprehensive introduction to behavioral and social science research methods in the health sciences Understanding and Conducting Research in the Health Sciences is designed to develop and facilitate the ability to conduct research and understand the practical value of designing, conducting, interpreting, and reporting behavioral and social science research findings in the health science and medical fields. The book provides complete coverage of the process behind these research methods, including information-gathering, decision formation, and results presentation. Examining the application of behavioral and social science research methodologies within the health sciences, the book focuses on implementing and developing relevant research questions, collecting and managing data, and communicating various research perspectives. An essential book for readers looking to possess an understanding of all aspects of conducting research in the health science field, Understanding and Conducting Research in the Health Sciences features: Various research designs that are appropriate for use in the health sciences, including single-participant, multi-group, longitudinal, correlational, and experimental designs Step-by-step coverage of single-factor and multifactor studies as well as single-subject and nonexperimental methods Accessible chapter explanations, real-world examples, and numerous illustrations throughout Guidance regarding how to write about research within the formatting styles of the American Medical Association and the American Psychological Association The book is an excellent educational resource for healthcare and health service practitioners and researchers who are interested in conducting and understanding behavioral and social science research done within the health sciences arena. The book is also a useful resource for students taking courses in the fields of medicine, public health, epidemiology, biostatistics, and the health sciences.


Author : Jillian Dawes Farquhar
Publisher : SAGE
Release : 2012-02-21
Page : 144
Category : Business & Economics
ISBN 13 : 1446281205
Description :


Electronic Inspection Copy available for instructors here The only case study research textbook written exclusively for students of Business and related disciplines. Using a step-by-step approach, Case Study Research for Business takes you right through the case study research process from research design and data collection using qualitative and quantitative methods, to research analysis, writing up and presenting your work. Key features: - Takes a multidisciplinary approach to case study research design by drawing on research philosophies to improve student understanding of these critical research traditions and hence provide firmer theoretical foundations for their research - Coverage of contemporary topics such as research ethics and access - Packed with practical examples from all areas of business - Pedagogical features include vignettes, exercises and 'cases' which directly relate to business research Case Study Research for Business will prove a valuable resource for undergraduate, postgraduate and research students of business and related disciplines.


Author : René Pellissier
Publisher : Juta and Company Ltd
Release : 2008-06
Page : 96
Category : Business & Economics
ISBN 13 : 9780702177033
Description :


Are you interested in postgraduate studies but worried about the research component? Are you faced with a complex business problem and do not know how to go about solving it? With changes in the world of work come new theories, new meanings and new applications. These require scientific methodologies and research strategies to obtain data and analyse it in such a way that the outcomes are reliable and generalisable. Research is synonymous with knowledge-creating which, in turn, is linked to innovation. Both of these are critical for economic and social development, as well as business development. But not all business practitioners are good researchers. And the broad landscape of the modern business world begs for a set of plans and models that can simultaneously provide stability and a breadth of development. This book offers this. The book provides easy referencing to most research techniques in the business domain. Depending on the problem at hand, there are numerous quantitative and qualitative methods described, as well as ways and means to write down the main problem. Beginners and specialists are reminded how to read and write academically and how to become good researchers.


Author : Uma Sekaran
Roger Bougie
Publisher : John Wiley & Sons
Release : 2016-06-27
Page : 448
Category : Business & Economics
ISBN 13 : 1119165555
Description :


Research Methods for Business: A Skill-Building Approach is a concise and straightforward introduction for students to the world of business research. The skill-building approach provides students with practical perspectives on how research can be applied in real business situations. Maintaining Uma Sekaran’ s popular and accessible style of writing, Roger Bougie draws upon his extensive experience in the field to present an up-to-date guide on business research which is ideal for aspiring managers. The seventh edition has been fully revised and updated to include cutting-edge examples and enriched pedagogical features designed to improve student learning outcomes. There is now an increased emphasis on the relationship between the scientific and the pragmatic approaches to research, while the key concepts are explored and applied to real-life research throughout the book.


Author : David E Gray
Publisher : SAGE
Release : 2019-11-11
Page : 896
Category : Business & Economics
ISBN 13 : 1529700523
Description :


Starting with the basics and fully grounded in the context of actually doing research, this practical book is the perfect companion as students tackle a business research project head on for the first time. Guiding readers through the research process in author David E. Gray’s approachable style, the book helps them build their understanding and develop the skills they need to establish good practice when planning and doing research in the business world. This second edition offers: · A key focus on employability, highlighting the value of research beyond academia and helping students develop their transferable skills for the workplace · A new chapter on digital methods that shows them how to design and conduct digital business research in an ethical way · Fully integrated online resources in every chapter, including introduction videos from David, handy top tip videos and case studies that bring methods to life Supporting students at every stage of their research project and showcasing examples and case studies from across the global business landscape, including HR, marketing, organization studies and tourism and leisure, this book helps them successfully and confidently apply their methods knowledge and excel in their research projects. David E. Gray was Professor of Leadership and Organisational Behaviour at the University of Greenwich.


Author : Jonathan S. Swift
Publisher : Macmillan International Higher Education
Release : 2016-10-07
Page : 424
Category : Business & Economics
ISBN 13 : 1137603801
Description :


Focussing on the way in which relationships at various levels underpin international business activities this book presents a contemporary and realistic analysis of International Business in action. The concept of change permeates the text, highlighting the dynamic and often turbulant nature of international business and management.


Author : Phil Dowell
Publisher : Random House
Release : 2013-07-31
Page : 240
Category : Business & Economics
ISBN 13 : 1448185122
Description :


This book has grown out of the ideas, discriptions and examples which the author has developed and refined over fifteen years of delievering courses about business. to students at London Business School and to managers in his capacity as management consultant, its aim is to give a practical understanding of aspects of business which are often seen as `difficult' such as cash flow forecasting. Many of the vivid examples included are from small businesses because of their more accessible concepts, acahapters deal with a separate topic and may be read in any order. Although businessesset great store by trying to be different from competitors, it is the author`s thesis that in the final analysis the same essential activities are to be found over and over again. This book explains what is involved in thee essential activities. `A business must sell things, repeatedly, over time, for more money than it spends in so doing. Otherwise, it ceases to be a business. There are no exceptions.


Author : Antony Bryant
Publisher : Academic Conferences Limited
Release : 2011
Page : 216
Category : Business & Economics
ISBN 13 : 190663887X
Description :


Published by Academic-Publishing International in 2011. This is a collection of 11 important Research Methodology Papers which will be of particular value to those who have a dissertation to write be it for an undergraduate degree, for a masters or even a doctorate. In addition the book has much to offer academic supervisors. The papers here are reproduced from those published in the Electronic Journal of Business Research Methods (www.ejbrm.com).


Author : Peter A. Stanwick
Sarah D. Stanwick
Publisher : SAGE Publications
Release : 2015-09-16
Page : 600
Category : Business & Economics
ISBN 13 : 1506303250
Description :


Filled with real-world case studies and examples of ethical dilemmas, Understanding Business Ethics, Third Edition prepares students and managers alike to make ethical decisions in today’s complex, global environment. Bestselling authors Peter A. Stanwick and Sarah D. Stanwick explain the fundamental importance of ethical leadership, decision making, and strategic planning while examining emerging trends in business ethics such as the developing world, human rights, environmental sustainability, and technology. In addition to presenting information related to the Association to Advance Collegiate Schools of Business (AACSB), the text’s 26 real-world cases profile a variety of industries, countries, and ethical issues in a way that is relevant and meaningful to students’ lives. The Third Edition features new cases from well-known companies such as Disney and General Motors, new coverage of emerging topics such as big data and social media, expanded coverage of corporate social responsibility, and more. Using an applied approach, this text helps students understand why and how business ethics really do matter!